Niantic is an American software development company based in San Francisco. The company is known for creating popular augmented reality (AR) games such as Pokémon GO, Harry Potter: Wizards Unite, and...
The NBA All World TV Spot 'Trent' is a thrilling advertisement featuring two of Golden State Warriors' stars, Andrew Wiggins and Jordan Poole. The ad revolves around Trent, a young basketball player who wishes to compete against the best in the world, including Wiggins and Poole.
The advertisement begins with Trent getting ready for his big game, and he is seen lacing up his sneakers with determination. As he heads onto the court, he sees Wiggins and Poole on the other side, who are warming up before their game. Trent looks at them in awe, knowing that they are two of the best players in the world.
Their eyes meet, and Wiggins and Poole nod at Trent, acknowledging him as a worthy opponent. Trent then proceeds to play the game of his life, as he dribbles and weaves through the opposition to make ferocious dunks and electrifying shots.
As the game progresses, we see Wiggins and Poole watching Trent, impressed by his skills and raw talent. They cheer him on and even assist him with trick moves as he strives to become the best.
The advertisement ends with Trent pulling off an incredible dunk, impressing everyone, including Wiggins and Poole. The message of the ad is clear – the NBA welcomes everyone who is willing to work hard and strive to be the best, regardless of age, race, or gender.
The advertisement is a powerful reminder that basketball is not just a game, but a universal language that brings people together from all over the world. It serves as an inspiration to young players everywhere, encouraging them to follow their dreams, work hard, and become the best they can be.
NBA All World TV commercial - Trent produced for Niantic was first shown on television on January 25, 2023.
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