Revlon is a well-known American multinational cosmetics company that specializes in producing and selling various beauty products. The company was founded in 1932 by brothers Charles and Joseph Revson...
Title: Revlon PhotoReady Candid TV Spot: 'Atrevidas' con Gal Gadot, Ashley Graham
Introduction:Revlon, a renowned beauty brand, has recently aired a captivating television spot for their new product, Revlon PhotoReady Candid. Titled 'Atrevidas,' this ad features two powerful and inspiring women, Gal Gadot and Ashley Graham. In this TV spot, Revlon aims to celebrate the spirit of boldness and confidence in women, encouraging them to embrace their unique beauty and be unapologetically themselves.
Act 1: The EncounterThe TV spot begins with Gal Gadot, the widely-acclaimed actress and superheroine, crossing paths with the stunning Ashley Graham, a leading plus-size model and body-positivity advocate. As they exchange glances, an instant connection is felt, reflecting the universal bond among women.
Act 2: Unleashing ConfidenceAs the ad progresses, Gal and Ashley both apply Revlon's PhotoReady Candid foundation, showcasing the versatility of the product. The camera focuses on their beauty routines, capturing both the mundane and extraordinary moments of their lives. While applying makeup, they look into the mirror, finding strength, and embracing their individuality. The message is clear – confidence comes from within and can be enhanced by a product like Revlon PhotoReady Candid.
Act 3: Celebrating Diversity and EmpowermentThe TV spot continues with Gal and Ashley joined by a diverse group of women, each representing a unique ethnicity, body shape, age, and background. The ad revolves around moments of shared laughter, supportive gestures, and empowering words, emphasizing the power of unity and sisterhood.
Act 4: A Call to ActionThe TV spot concludes with Gal and Ashley standing together, projecting strength, beauty, and authenticity. The voiceover encourages women to step into their own spotlight and be 'atrevidas' – bold, daring, and unafraid to show their true selves.
Conclusion:Revlon's 'Atrevidas' TV spot for their PhotoReady Candid foundation channels the strength and confidence of Gal Gadot and Ashley Graham, while embracing inclusivity and diversity. By showcasing the various facets of beauty and encouraging women to be bold, Revlon inspires them to celebrate their uniqueness and find empowerment from within. This TV spot reinforces the message that each woman possesses her own power and beauty and can enhance it further with a product like Revlon PhotoReady Candid.
Revlon PhotoReady Candid TV commercial - Atrevidas con Gal Gadot, Ashley Graham produced for Revlon was first shown on television on March 5, 2019.
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