STAINMASTER, a leading brand in the flooring industry, is known for its high-quality and innovative carpet and flooring products. With a rich history spanning several decades, STAINMASTER has establis...
The STAINMASTER TV Spot, 'Professional Carpet Testers: Charlie and Bodie' showcases the durability and stain-resistant properties of the STAINMASTER carpet. In the advertisement, Charlie and Bodie, two adorable Golden Retrievers, are hired as professional carpet testers. The dogs are shown playing and making a mess on the carpet, spilling drinks, and dropping food.
The television spot highlights how effortlessly the carpets repel the stains, making cleaning up a breeze. The dogs are also shown enjoying their time on the carpet, lazing around, and rolling on it.
The advertisement's primary message is that STAINMASTER carpets are pet-friendly, perfect for households with dogs or cats that often make messes on the floors. It emphasizes the company's commitment to quality and durability by using dogs as the ultimate test subjects for their carpets.
Charlie and Bodie's presence in the advertisement adds an endearing and relatable touch, making consumers more likely to connect with the brand. The advertisement's simple yet effective concept highlights the carpets' stain-resistant properties, cementing the brand's status as a leader in the carpet industry. Ultimately, the advertisement appeals to pet owners while providing peace of mind that their carpets can handle the occasional spill or mess.
STAINMASTER TV commercial - Professional Carpet Testers: Charlie and Bodie produced for STAINMASTER was first shown on television on March 31, 2021.
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