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Hankook Tire TV commercial - Surfing
Hankook Tire

Hankook Tire is a tire manufacturing company that has been a prominent player in the global tire industry for over 70 years. Established in 1941 in Seoul, South Korea, Hankook Tire has grown to become...

What the Hankook Tire TV commercial - Surfing is about.

Hankook Tire TV commercial - Surfing

The Hankook Tire TV Spot titled 'Surfing' is an exciting and visually-stunning commercial that showcases the superior performance and stability of Hankook tires. The commercial features a professional surfer riding a massive wave, with the car he's driving equipped with high-quality Hankook tires.

As the surfer rides the wave, the car races alongside him on the beach, with the driver performing skillful maneuvers on the wet sand. The camera focuses on the car's tires, which are seen gripping the sand firmly, even as the car spins out in a sudden turn.

The commercial's main message is that Hankook tires are designed to provide maximum safety and stability, even in the most extreme driving conditions. By comparing the performance of their tires with the agility and precision of a professional surfer, the commercial creates an engaging and memorable advertisement that's both informative and exciting.

Overall, the 'Surfing' Hankook Tire TV Spot is a dynamic and visually-stunning commercial that effectively highlights the superior performance and safety features of Hankook tires, while also creating a sense of excitement and adventure for viewers.

Hankook Tire TV commercial - Surfing produced for Hankook Tire was first shown on television on March 1, 2013.

Frequently Asked Questions about hankook tire tv spot, 'surfing'

The tyre makers entered a partnership in 2003 and Michelin took a 6.24 percent stake in Hankook in 2006. It later boosted the stake to 9.98 percent. Founder and Chairman Cho Yang-rai is the single largest shareholder in the company with a 15.99 percent stake.

The very first logo for the Hankook Tires company was designed in 1941 and stayed with the brand for almost thirty years. It was a confident and bright badge with simple clean shapes and literate graphical elements.

The company has its headquarters in South Korea and has manufacturing facilities in South Korea, the People's Republic of China, Hungary, Indonesia, and the United States. It has technical centers in Daejon, Korea; Akron, Ohio; Hannover, Germany; Osaka, Japan; and China.

Hankook Tire was established in 1941 in Seoul, Korea, and started manufacturing tires in 1942 with just 110,000 tires a year. Presently Hankook Tire is producing 50 million tires a year. In 1962, Hankook made Korean history when they began exporting car tires for the first time.

Overview: Hankook is a mid-range brand with an excellent reputation for quality and innovation. It produces tyres that are packed with unique features, making every drive a pleasure without breaking the bank. The Ventus Prime4 is our favourite Hankook passenger car tyre.

More expensive than many of the budget brands, Hankook tyres remain more competitively priced compared to the most popular names whilst offering a similar level of quality and sometimes outperforming their rivals in some tests and these included names like Goodyear, Pirelli, Bridgestone and Michelin.

Hankook Tire & Technology is the largest tire manufacturer in South Korea. By sales, it is the sixth-biggest player in the global market. The company was established in 1941.

Hankook Driving Emotion Hankook Tire & Technology's logo is used as Hankook Driving Emotion, which is a combination of the slogan as the corporate vision, with the symbol mark that symbolizes a tire tread and dynamics, and the logotype that relays the innovativeness of a proactive and creative company.

Overview: Hankook is a mid-range brand with an excellent reputation for quality and innovation. It produces tyres that are packed with unique features, making every drive a pleasure without breaking the bank. The Ventus Prime4 is our favourite Hankook passenger car tyre.

This article focuses on Hankook, a brand known for producing high-performance tyres at a reasonable price. Its tyres are multi-award winning, earning accolades at the 2023 Auto Express Product of the Year Awards and in the AutoBild summer tyre test, where the Hankook Ventus S1 evo3 took the top spot.

In terms of performance, Michelin is known for its excellent handling and traction, especially in wet conditions. Hankook tires are generally considered to be a good value for the price, but may not have the same level of performance and longevity as Michelin.

Hankook is generally considered to be a more budget-friendly option, while Michelin is often considered to be a premium brand with higher prices. However, Michelin tires are also known for their durability and longevity, so they may provide a better long-term value despite their higher cost.

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Watch Hankook Tire TV Commercial, 'Surfing'

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Agenices

Agenices of the Hankook Tire TV Spot, 'Surfing'

Hankook Tire TV commercial - Surfing
Innocean

Innocean is a global marketing communication company that was founded in 2005. It primarily manages the marketing communication of the Hyundai Motor Company and has 31 offices in 16 countries. Innocea...

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