Overview of ADTADT (ADT Inc.) is a leading provider of electronic security, automation, and alarm monitoring services in the United States and Canada. The company was founded in 1874 and has its headq...
In this ADT TV spot, viewers are presented with the assurance that they are completely safe and secure in their homes, thanks to ADT's advanced home security systems.
The commercial features the popular home renovation duo, Drew and Jonathan Scott, who are known for their hit HGTV show, Property Brothers. The brothers are seen walking around a stylish, modern home, as they discuss the importance of having a dependable home security system in place. They highlight the various ADT security features, including sensors that can detect heat and motion, as well as the ability to remotely lock and unlock doors.
The spot’s upbeat tone is further amplified by the energetic track "Safe and Sound" by Capital Cities playing in the background, which contributes to the feeling of a carefree life, and having ADT keep you secure is standard.
As the commercial draws to a close, viewers are reminded that with ADT security systems, they can feel confident that they are fully protected, which is all captured by the tagline, "It's safe to say: you're all set."
Overall, the ADT TV spot delivers a clear message that investing in a reliable home security system like ADT is an essential step in keeping your family safe and secure, and the Property Brothers are the perfect spokespeople for this.
ADT TV commercial - Its Safe to Say: Youre All Set produced for ADT was first shown on television on November 24, 2021.
The song "Safe and Sound" is by the American indie pop duo Capital Cities. It was released as a single in 2011 and later included on their debut album "In a Tidal Wave of Mystery" in 2013. The song gained significant popularity and achieved commercial success worldwide.
Song Meaning and LyricsThe lyrics of "Safe and Sound" convey a message of support, encouragement, and finding solace in a relationship. The song's chorus goes, "You could be my luck / Even if the sky is falling down / I know that we'll be safe and sound." This line reflects the idea that despite any challenges or hardships , the narrator and their partner will remain strong together.
Musical Style and Production"Safe and Sound" is a synth-pop, dance-pop, and alternative rock song. It features catchy melodies, electronic elements, and an upbeat rhythm that contributes to its infectious sound. The song was written and produced by Capital Cities members Ryan Merchant and Sebu Simonian ), who skillfully blended different musical influences to create a unique and memorable track.
Reception and Impact"Safe and Sound" received positive reviews from music critics, who praised its catchy nature and uplifting message. The song achieved commercial success, reaching high positions on various music charts worldwide. It particularly gained popularity through its music video, which features the band members performing alongside a group of synchronized dancers.
Conclusion"Safe and Sound" by Capital Cities is a synth-pop, dance-pop, and alternative rock song that conveys a message of support and encouragement. Its catchy melodies, electronic elements, and positive lyrics have made it a popular and well-received track.
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