In January 2022, Fabletics announced that Kate Hudson would be transitioning from principal face of the brand to an advisory role. In May 2022, they launched a tennis line for both men and women.

TechStyle Fashion GroupFabletics / Parent organization Fabletics is an activewear brand that sells low-price, trend-focused lifestyle and fitness clothing. It's owned by TechStyle Fashion Group, which also owns Savage x Fenty and Justfab among others.

Hudson reportedly owns 20 percent of the company, and per Celebrity Net Worth, Fabletics was worth about $250 million in 2017. This means Hudson earned a cool $50 million through this company alone.

Workout-clothing company could be valued upward of $5 billion, sources say. Fabletics, the workout-apparel brand backed by Kate Hudson, has tapped banks to help it prepare for an initial public offering that it hopes would value it at more than $5 billion, according to people familiar with the matter.

The clothes are cute, but they're not as breathable or luxurious as brands like Athleta or Lululemon that offer athletic clothing at similar pre-membership prices.

Today, Fabletics has achieved massive success as a global lifestyle brand that's attracted a fervent community.

Fabletics is a subscription-based activewear brand, which co-founders Adam Goldenberg and Don Ressler launched in 2013. The brand has launched celebrity collections over the years with stars including Vanessa Hudgens, Demi Lovato, and Kevin Hart.

While our products are designed right here in Los Angeles, our materials are sourced from all over the world!

If you want to regularly shop new workout apparel and can remember to shop or skip each month, Fabletics could work for you. Plus, because the site offers athleisure, intimates, and swimwear, you may find styles you'll be happy to wear both in and out of the gym.

Where fitness and fashion meet, Fabletics is a high-performance lifestyle brand co-founded by Kate Hudson in 2013. Fabletics offers affordable, high quality and stylish workout clothes. The brand offers a full selection of apparel and accessories to over one million VIP members across the globe online and in stores.

Launched as a US-based eCommerce platform, Fabletics' innovative VIP membership model currently serves 2.3 million engaged members. Fabletics has expanded far beyond digital, operating 73 tech-enabled retail stores across the United States, as well as both a mobile shopping app and its Fabletics FIT app.

fabletics.com Audience Demographics fabletics.com's audience is 39.54% male and 60.46% female. The largest age group of visitors are 25 - 34 year olds.