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Indian Motorcycle TV commercial - Set the Standard

What the Indian Motorcycle TV commercial - Set the Standard is about.

Indian Motorcycle TV commercial - Set the Standard

Title: Indian Motorcycle TV Spot, 'Set the Standard'

Introduction:The Indian Motorcycle TV spot, 'Set the Standard,' captures the essence of the iconic brand that has been setting the bar for excellence in the motorcycle industry for over a century. This commercial showcases the rich heritage, incredible craftsmanship, and unwavering spirit that define Indian Motorcycles, making it a must-watch for enthusiasts and riders alike.

The Ride Begins:The ad begins with an alluring shot of an Indian Motorcycle, glistening in the sunlight. The camera then zooms in, capturing the intricate details of the bike's design. As the engine roars to life, a sense of anticipation fills the air, leaving viewers on the edge of their seats.

Embracing Heritage:As the motorcycle hits the open road, a montage of scenes showcases the deep-rooted heritage of Indian Motorcycles. Native American imagery pays homage to the brand's historic connection to the indigenous people of the Americas. It serves as a reminder of the proud legacy that Indian Motorcycles carry forward to this day.

Unleashing Power:The ad then takes viewers on a thrilling ride, highlighting the raw power and adrenaline that Indian Motorcycles offer. The camera captures sweeping shots of the bike powering through scenic landscapes, with the rider skillfully maneuvering through twists and turns. This sequence not only showcases the machine's capabilities but also celebrates the exhilaration and freedom that comes with riding an Indian Motorcycle.

Excellence in Craftsmanship:The commercial takes a brief pause to emphasize the impeccable craftsmanship that goes into every Indian Motorcycle. Through close-ups, viewers are given a glimpse of the meticulous attention to detail that characterizes the brand. The seamless fusion of modern technology with traditional craftsmanship is highlighted, showcasing how Indian Motorcycles stand as a testament to both heritage and innovation.

Setting the Standard:The final moments of the TV spot capture the essence of what it means to ride an Indian Motorcycle. With a backdrop of riders coming together, the ad emphasizes the community and camaraderie that the brand fosters. It showcases the belief that Indian Motorcycles not only set the standard for excellence but also for the connection between riders, fostering a sense of belonging and shared passion.

Conclusion:The Indian Motorcycle TV spot, 'Set the Standard,' encapsulates the spirit and legacy of the brand. It is a celebration of the thrill of riding and the unmatched craftsmanship that defines Indian Motorcycles. Through stunning visuals, the commercial showcases the power, heritage, and community that have made Indian Motorcycles a true icon in the world of motorcycles. For those seeking inspiration to embark on their own two-wheeled adventure, this TV spot serves as a striking reminder of why Indian Motorcycles continue to set the standard for excellence in the industry.

Indian Motorcycle TV commercial - Set the Standard produced for Indian Motorcycle was first shown on television on May 7, 2018.

Frequently Asked Questions about indian motorcycle tv spot, 'set the standard'

Today, the tradition of premium craftsmanship in American manufacturing lives on at the Indian Motorcycle factory in Spirit Lake, IA; the home of Indian Motorcycle and the birthplace of each new bike we make.

In 1901, a prototype and two production units of the diamond-framed Indian Single were successfully designed, built and tested. The first Indian motorcycles, having chain drives and streamlined styling, were sold to the public in 1902.

They chose the name Indian since it would signify an American product. George Hendee became known as the Big Chief (B.C.) and Oscar Hedstrom became known as the Medicine Man. The factory was called the Wigwam and the dealer network was called the Tribe.

Table 1: Top Featured American Motorcycle Manufacturers on Thomas

CompanyLocationYear Founded
Harley-DavidsonMilwaukee, WI1903
Erik Buell Racing, LLCEast Troy, WI2015
Zero MotorcyclesScotts Valley, CA2006
American Honda Motor Co., Inc.Torrance, CA1987

Indian Motorcycle offers a lineup of mid-size, cruising, bagger and touring bikes with a legendary, one-of-a-kind style.

1885 The first internal combustion, petroleum fueled motorcycle was the Daimler Reitwagen. It was designed and built by the German inventors Gottlieb Daimler and Wilhelm Maybach in Bad Cannstatt, Germany, in 1885.

Peugeot Motocycles In fact, Peugeot Motocycles is the oldest motorcycle manufacturer in the world. Founded in 1898, Peugeot presented at the Paris Motorshow the first motorcycle equipped with a Dion-Bouton motor.

Harley and Indian have been competitors for almost 120 years, each bringing distinct offerings to the table. But they're more the same than they are different. The Harley Road Glide Limited is 932 pounds of heavy fun, the Indian 912.

Harley-Davidson Harley-Davidson is hands down the most famous US motorcycle brand. William S. Harley collaborated with Arthur and Walter Davidson to construct this “motor-bicycle” after creating drawings for a small engine that would fit in a typical bicycle frame.

Spirit Lake, Iowa The home of Indian Motorcycle is Spirit Lake, Iowa. Visitors to Spirit Lake can tour the factory as well as visit the Indian Motorcycle Experience Center. Complementary tours are available at the factory where approximately 550 skilled professionals assemble bikes.

The innovative Indian American Flat Track Racer(FTR) combines naked street bike aesthetics and performance with the American spirit. The FTR produces a stunning 120 horsepower out of its 1203cc V-twin liquid-cooled engine. Restricted, it reaches a top speed of 124 MPH but unrestricted manages 147 MPH.

Come see Robin American biker. Again big thanks to those guys. So we have the regular Scout. We have the Scout bobber.

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Agenices

Agenices of the Indian Motorcycle TV Spot, 'Set the Standard'

Indian Motorcycle TV commercial - Set the Standard
Colle+McVoy

Colle+McVoy is a full-service creative agency headquartered in Minneapolis, Minnesota. The company offers a wide range of services, including advertising, branding, digital and social media strategy,...

Indian Motorcycle TV commercial - Set the Standard
Digitas

Digitas is a marketing agency that offers a range of services to help businesses and brands succeed in the digital age. The company has a strong focus on innovation and creativity, and works with clie...

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