Pandora stations adapt with every song to try to find the right music for you. It does this by using a combination of the detailed information in the Music Genome Project, the station seeds and Thumbs feedback you have given along with feedback given by other listeners under similar conditions.

Our strategy is called Phoenix. It builds on Pandora's unique brand promise, and the significant potential to grow our core business and markets, and attract new consumers to the brand. The strategy is based on four growth pillars aiming at delivering sustainable and profitable revenue growth.

For me it always comes down to Pandora's shuffle ability. I love a lot of different genres, and get tired quickly of listening to the same genre. So add all my favorite genre stations to the shuffle list, and set the shuffle setting to random, and that way I am always getting different music to listen to, which I love.

THE MISSION AND VISION Pandora's mission – then and today – is to offer women across the world a universe of high-quality, hand-finished, modern and genuine jewelry products at affordable prices, thereby inspiring women to express their individuality.

Pandora has looked to refresh its image to appeal to the so-called 'Gen Z' - people aged six to 25 whom Bank of America says represents some 2.5 billion people who make up 32% of the global population, followed by 'Millenials' aged 25 to 40 at 22%.

Early history In 2000, Will Glaser, Jon Kraft, and Tim Westergren founded the company as Savage Beast Technologies. Will Glaser had conceptualized the concept of classifying music by various traits and attributes - an effort that he would later name the "Music Genome Project".

One of the things that Pandora is famous for is its customization. Part of the reason why no two jewelry pieces are the same is because it passes through the hands of several different crafters before reaching the store. This means that any items you purchase from them are completely unique.

Real-life destinations that inspired Pandora-world in 'Avatar'

• Glowworm Caves, New Zealand.
• Socotra Island, Yemen.
• Zhangjiajie National Forest Park, China.
• Wisteria Trees at the Ashikaga Flower Park, Japan.
• Northern Lights.
• Mount Roraima, Venezuela.
• Luminous Lagoon, Jamaica.
• Huangshan Mountains, China.

At Pandora, we come from many different worlds, backgrounds and vantage points. What binds us together are our three core values: pride, passion and performance.

The Pandora myth is a kind of theodicy, addressing the question of why there is evil in the world, according to which, Pandora opened a jar (pithos; commonly referred to as "Pandora's box") releasing all the evils of humanity.

A less pessimistic interpretation understands the myth to say: countless evils fled Pandora's jar and plague human existence; the hope that humanity might be able to master these evils remains imprisoned inside the jar. Life is not hopeless, but human beings are hopelessly human.

The story of Pandora came into prominence in Theogony, the epic poem of Hesiod, written in the 8th century BC. The myth dates back to the first centuries of humanity, just after the Titanomachy, the Great War between the Titans and the Olympians.