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Blinkist TV commercial - Getting Ahead
Blinkist

Blinkist is a company that offers a unique and innovative approach to learning and personal development. The company's main offering is a mobile app that provides key insights from top nonfiction book...

What the Blinkist TV commercial - Getting Ahead is about.

Blinkist TV commercial - Getting Ahead

Title: Blinkist TV Spot: 'Getting Ahead'

Intro:In a world where time is of the essence, staying ahead and constantly upgrading our knowledge has become the key to success. And in the midst of this information overload, Blinkist emerges as a beacon of hope, offering a revolutionary solution to help people navigate the vast sea of knowledge efficiently and effectively. With its engaging and informative TV spot titled 'Getting Ahead,' Blinkist invites viewers on a transformative journey that promises to unlock limitless opportunities.

Scene 1: Busy Morning CommuteThe TV spot begins with a bustling cityscape during the early morning rush hour. Commuters dressed in business attire jostle their way through crowded sidewalks, fixated on their smartphones and tablets. The hurried expressions on their faces depict the anxiety and pressure of modern life.

Voiceover 1: "In an era where the only constant is change, staying ahead can seem daunting."

Scene 2: A Stressed-out EmployeeThe camera pans to an office environment where a young professional sits at his desk, surrounded by scattered papers and a stack of unread books. He looks visibly overwhelmed, tapping his pen nervously on the desk.

Voiceover 2: "The hustle and bustle of daily life often leaves us feeling overwhelmed, drowning in piles of books we can't find time to read."

Scene 3: Discovering BlinkistSuddenly, the camera zooms in on the protagonist's smartphone screen as he discovers the Blinkist app. Intrigued, he opens the app and is greeted by a vibrant interface showcasing a wide array of curated non-fiction titles.

Voiceover 3: "Introducing Blinkist, your gateway to a world of condensed knowledge – the secret weapon to getting ahead."

Scene 4: Transformative LearningThe TV spot takes viewers on a journey of transformative learning as the protagonist immerses himself in the Blinkist experience. His surroundings fade away, replaced by vibrant animations highlighting the key takeaways from various books.

Voiceover 4: "With Blinkist's expertly curated book summaries, you can unlock the wisdom of hundreds of best-selling non-fiction titles in just fifteen minutes."

Scene 5: An Empowered IndividualThe protagonist emerges from this transformative journey, now equipped with newfound knowledge and a confident aura. He engages in smart conversations with colleagues, captures the attention of his superiors during meetings, and demonstrates expertise in various subjects.

Voiceover 5: "With Blinkist, you'll be ahead of the curve, armed with knowledge that will empower you to thrive in any field, all while saving valuable time."

Scene 6: Inspiring Success StoriesThe TV spot concludes with quick snippets of success stories from individuals who have utilized Blinkist to overcome challenges, improve their skills, and achieve remarkable feats.

Voiceover 6: "Join the millions of people who have embraced Blinkist and unlocked their full potential. The world is waiting for you to get ahead."

Closing:As the TV spot concludes, the screen fades to Blinkist's logo, accompanied by their tagline: "Knowledge made easy."

Outro:The 'Getting Ahead' TV spot from Blinkist captures the essence of the modern struggle for success amidst a sea of information. By presenting Blinkist as the solution to this problem, the commercial engages viewers with its relatable scenarios and promises of transformative knowledge. Blinkist encourages the audience to seize the opportunity to unlock their potential and stay ahead in an ever-evolving world.

Blinkist TV commercial - Getting Ahead produced for Blinkist was first shown on television on February 11, 2020.

Frequently Asked Questions about blinkist tv spot, 'getting ahead'

Blinkist is a premium book summary service helping you digest the key insights of books in 15 minutes. Its main features are the simplistic Blinkist reader, which makes reading summaries easy, audio versions for most of their summaries, and highlighting and sharing what you learn.

It was founded in 2012 by Holger Seim, Niklas Jansen, Sebastian Klein, and Tobias Balling and has 23 million downloads as of 2023. The service provides summaries of over 6,500 titles, including bestselling nonfiction books in fifteen-minute reads, otherwise known as Blinks.

There are more than 5,500 titles to choose from. The 27 categories include Blinkist book lists on Memoir & Biography, Career & Success, Economics, Education, History, Management & Leadership, Marketing & Sales, Parenting, Politics, and many more.

Now Blinkist has turned a profit for the first time. In the 2020 financial year, Blinkist made a profit for the first time since its founding: the net profit amounted to 728,000 euros. In 2019, the company still had a net loss of over 10 million euros. In 2020, the startup also benefited from the Corona pandemic.

With over 6,500 summaries in its library and a price of only $0.18/day, Blinkist outshines most competitors. They have more content than most free summary sites and are cheaper than all other paid services. But even judged on its own, it's an investment in yourself you won't regret.

Blink examines the phenomenon of snap judgments, meaning the split-second decisions we make unconsciously. These snap judgments are important decision-making tools, but can also lead to bad choices and all manner of problems. Blink explains how we can best make use of them.

Blinkist Doesn't Rate, Critique, Or Fact-Check Books Blinkist doesn't give you insight into how good a particular book is before reading the summary. You never know if a book you're about to read is worth your time because there's no rating system.

I think Blinkist is a great way to skim through a lot of content quickly but still doesn't replace actually reading the full book. You just can't get all of the concepts in The Seven Habits of Highly Effective People with a 15 minute skim reading.

Holger Seim Holger Seim, Co-founder & CEO, Blinkist.

Do you love reading but find it difficult to make time for full-length books? If so, Blinkist may be the perfect solution for you. This online learning platform offers condensed summaries of bestselling books, presented in bite-sized chunks, that make it easy to absorb key ideas quickly.

Takeaway #1 Trust Your Gut Feeling Snap decisions, where you don't quite know why you thought, said, or did something are to be honored rather than distrusted and if you look closely you'll realize you make more of them than you think, but rationalize them later!

This theme is based on cards that temporarily exile then return permanents to the battlefield.

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