American Express is a globally recognized financial services company that provides an array of products such as credit cards, charge cards, and traveler's checks to its customers. Founded in 1850, the...
American Express, a global financial services company known for its credit cards, launched an advertising campaign in 2010 called Small Business Saturday. The TV Spot for this campaign showcases the importance of supporting local small businesses during the holiday shopping season.
The ad features a diverse group of small business owners, from a flower shop owner to a bakery owner, who all express their gratitude for the support of the community. The message of the ad is simple – by shopping at small businesses, customers are helping to support their local economy and keeping their neighborhoods thriving.
The TV spot also highlights the benefits of using American Express credit cards at small businesses on Small Business Saturday. When shoppers use their American Express card, they receive a statement credit for their purchases at participating small businesses.
The ad strikes a chord with viewers who are reminded of the critical role small businesses play in their communities. By showcasing small business owners as hardworking and deserving of support, the TV spot inspires viewers to shop local and make a positive impact on their communities.
Overall, American Express’ Small Business Saturday campaign has been a success and has even gained support from political figures as well as celebrities who have voiced their support for the campaign over the years. The TV Spot helps to bring attention to the importance of supporting small businesses and encourages viewers to make a difference in their local communities.
American Express TV commercial - Small Business Saturday produced for American Express was first shown on television on November 14, 2015.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
Mcgarry Bowen LLC is a marketing solutions company with a focus on problem-solving. The company specializes in writing and editing, and has a team of talented professionals who are dedicated to buildi...
Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...