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Mobil Gas TV commercial - Our Normal is Anything But
Mobil Gas

OverviewMobil Gas is a brand of fuel products owned and marketed by ExxonMobil, an American multinational oil and gas corporation. The brand has a long history, dating back to 1911 when it was launche...

What the Mobil Gas TV commercial - Our Normal is Anything But is about.

Mobil Gas TV commercial - Our Normal is Anything But

Title: Mobil Gas TV Spot: 'Our Normal is Anything But'

Introduction:In the world of advertising, it takes something truly unique to capture the attention of viewers and leave a lasting impression. This is precisely what Mobil Gas achieved with their groundbreaking TV spot titled 'Our Normal is Anything But.' This captivating commercial breaks the mold, challenging conventional norms and pushing the boundaries of creativity.

Setting the Stage:The TV spot opens with a vibrant and bustling cityscape, filled with people going about their daily lives. The screen is flooded with vivid colors and captivating energy. The scene quickly transitions, revealing an everyday street corner, but with a distinct twist — it's transformed into a magically animated and dynamic world.

Unpredictable Storyline:As the TV spot unravels, no viewer can anticipate what will come next. The commercials portray different scenarios filled with fantastical elements and surreal surprises. From a fire-breathing dragon casually strolling down the street to a concert played by symphony-playing sea creatures, this Mobil Gas TV spot defies expectations at every turn.

Symbolism and Metaphors:One of the most remarkable elements of 'Our Normal is Anything But' is its skillful use of symbolism and metaphors. Throughout the commercial, every extraordinary encounter carries a deeper meaning, subtly conveying Mobil Gas's commitment to pushing boundaries, embracing innovation, and fueling progress.

Embracing the Unexpected:The TV spot's 'anything but normal' approach mirrors Mobil Gas's dedication to providing not only exceptional fuel service but also driving genuine social and environmental change. By challenging traditional norms and embracing the unexpected, Mobil Gas highlights their commitment to moving society forward.

Impactful Soundtrack:Complementing the stunning visuals, 'Our Normal is Anything But' is accompanied by an engaging and memorable soundtrack. The music seamlessly blends with each scene, enhancing the emotional impact and further immersing the viewers into the magic of the commercial.

Call to Action:As the TV spot nears its end, the screen transitions back to reality, leaving viewers in awe of what they've just witnessed. The voiceover concludes with a powerful call to action, inviting consumers to join Mobil Gas in reimagining and reshaping the world we live in.

Conclusion:Mobil Gas's TV spot, 'Our Normal is Anything But', emerges as a groundbreaking piece of advertising. By taking risks, challenging norms, and embracing the unexpected, Mobil Gas ignites a sense of wonder and captures the hearts and minds of viewers. This commercial serves not only to promote their brand but also to encourage individuals to embrace innovation and push beyond ordinary boundaries to achieve a better and more extraordinary future.

Mobil Gas TV commercial - Our Normal is Anything But produced for Mobil Gas was first shown on television on September 16, 2014.

Frequently Asked Questions about mobil gas tv spot, 'our normal is anything but'

Mobil began sporting the flying red horse logo in 1934, with ads that boasted "A new sign rises to guide America's car owners to the gasoline and service they want." Magnolia Petroleum of Dallas, founded 1911, had originally created this logo.

Mobil is a petroleum brand owned and operated by American oil and gas corporation ExxonMobil. The brand was formerly owned and operated by an oil and gas corporation of the same name (Mobil Oil Corporation), which itself merged with Exxon to form ExxonMobil in 1999.

The Pegasus, Mobil's dauntless mascot - it commands the motorist's attention everywhere it's seen.

Mobil 1 engine oil was introduced in 1974. The brand range now includes a variety of engine oils, oil filters, chassis grease, transmission fluids, and gear lubricants. In 1998, Mobil challenged Castrol over the discovery that Castrol was processing conventional oil and calling it synthetic.

Tom Geismar Mobil logo, designed by Tom Geismar, 1964 | Logo Design Love.

ExxonMobil traces its roots to Vacuum Oil Company, founded in 1866. Vacuum Oil later was acquired by Standard Oil in 1879, divested from Standard in 1911 with its breakup, and merged by the Standard Oil Company of New York (Socony), later known as Mobil, in 1931.

Exxon Mobil CEO Darren Woods on Pioneer deal: Brings higher recovery at lower costs.

the red Pegasus In 1931, when Vacuum merged with Socony, the red Pegasus – a symbol of speed and power – was adopted as its U.S. trademark. In 1968, Mobil adopted new-look Pegasus service stations. The red Pegasus remains among the most recognized corporate symbols in American petroleum history.

Mobil Corporation, former American petroleum and chemical company that joined with Exxon in 1999 to form Exxon Mobil Corporation. Mobil Oil's origins date to the 19th century. One predecessor, Vacuum Oil Company, was founded in 1866 and, after 1882, became part of the Standard Oil Company and Trust.

First introduced in 1974, Mobil 1 has become the world's number one-selling synthetic motor oil, according to the company. ExxonMobil kicked off a celebration for the brand on April 13 in Beaumont, Texas, where Mobil 1 is manufactured and distributed for all of North and South America.

Exxon Mobil Corp. (XOM), one of the world's largest oil and gas companies, traces its origins to an oil-refining business started by John D. Rockefeller, Maurice B. Clark, and Samuel Andrews in 1863 in Cleveland, Ohio.

In 1964 the Mobil logo was redesigned by a famous Chermayeff & Geismar design bureaus, and for a modern laconic look, the logo we all can see today is composed of a bold logotype in sans-serif, with all the lettering in calm blue, and the “O” in red.

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Agenices

Agenices of the Mobil Gas TV Spot, 'Our Normal is Anything But'

Mobil Gas TV commercial - Our Normal is Anything But
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Mobil Gas TV commercial - Our Normal is Anything But
Lewis Communications Inc.

Lewis Communications Inc. is a dynamic and innovative advertising agency that has been operating for over three decades. Based in Birmingham, Alabama, the company has a reputation for creating attenti...

Products

Products Advertised

Mobil Gas 1 Extended Performance
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