What the Capri Sun TV commercial - Stairmasters is about.

Capri Sun's TV Spot, 'Stairmasters' is a highly creative and engaging commercial that showcases the brand's ability to think outside of the box. The advertisement opens with a group of kids standing at the bottom of a long staircase, holding Capri Sun juice pouches in their hands. The group members take turns, one by one, performing various stunts as they climb the stairs, such as crossing their legs or hopping.

As the children continue to motivate each other, they reach the top of the staircase. Here they celebrate their victory by having the Capri Sun pouches together. The advertisement effectively conveys the message that Capri Sun is popular among children and that it encourages children to be active and energetic.

The advertisement is notable for its use of bright colors, upbeat music, and lively choreography. The choreography of the children while climbing the stairs is fantastic and cleverly showcases the product's energy-rich taste. The use of the slogan, 'Respect the Pouch,' also adds to the commercial's effectiveness, encouraging viewers to see the Capri Sun pouch as something to be valued and cherished.

In conclusion, Capri Sun's TV Spot, 'Stairmasters' presents a creative and innovative approach to selling a simple drink. By using energy-filled choreography and bright colors, the advertisement captures the imagination of viewers, showcasing the brand's ability to produce fun and playful content. Overall, it is a great example of how to make a beverage advertisement look fun and catchy while promoting healthy activity at the same time.

Capri Sun TV commercial - Stairmasters produced for Capri Sun was first shown on television on March 12, 2017.