Booking.com is a popular online travel company that enables people to book hotels, vacation rentals, apartments, and other accommodation options in different destinations around the world. The company...
Booking.com's TV spot, 'Behold!' is a creative and visually stunning commercial that showcases the company's dedication to customer satisfaction and its commitment to providing an effortless travel experience.
The commercial opens with a young woman arriving at her destination, a beautifully serene villa with views of the ocean and a private pool. As she steps into the villa, she is met with a breathtaking sight that is beyond her wildest expectations- the entire villa is adorned with twinkling stars, shimmering from the ceiling to the floor.
With each step, the woman is awed by the magical display, running her fingers through the glittering particles as they dance around her. The camera pans out to show the entire villa, revealing that the stars are not real, but rather part of an intricate projection that has been set up just for her.
The tagline, "Behold what you've unlocked', appears on the screen as a reminder of just how much Booking.com offers its customers. The commercial ends with a satisfied grin from the woman, who can hardly believe the incredible experience that she's just had.
Overall, the 'Behold!' TV spot is an effective marketing tool that highlights the sheer joy and wonder that travel can bring. Through showcasing unforgettable experiences like this, Booking.com encourages viewers to take that next step and book their dream vacation with them.
Booking.com TV commercial - Behold! produced for Booking.com was first shown on television on February 11, 2013.
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