What the Capital One CreditWise TV commercial - Tai Chi is about.

Capital One CreditWise has always been at the forefront of providing financial empowerment to its customers. In their TV spot titled "Tai Chi," Capital One takes a creative and engaging approach to highlight the peace of mind their customers can experience with CreditWise.

The TV spot opens with a serene garden scene, where a group of people practices Tai Chi, a graceful form of martial arts known for its slow and deliberate movements. The peaceful atmosphere and soft instrumental music create a sense of tranquility.

As the camera pans across the group of Tai Chi practitioners, we see that they represent a diverse range of individuals, each with their own unique story and financial goals. The voiceover starts, narrating the scene and introducing the viewer to Capital One CreditWise.

The voiceover explains that just like Tai Chi, CreditWise offers a balanced and measured approach to financial well-being. It empowers people to take control of their financial future by providing them with free access to their credit score, personalized tools, and resources.

As the Tai Chi practitioners move gracefully through their routine, the voiceover continues to explain how CreditWise helps customers understand and monitor their credit health. Through the app, customers can track their credit score, receive alerts for any changes, and even simulate credit scenarios to better understand how their financial decisions can impact their creditworthiness.

The TV spot seamlessly weaves together the graceful movements of Tai Chi with the empowering benefits of CreditWise. It emphasizes that just like Tai Chi helps individuals find balance and harmony in their bodies, CreditWise assists customers in achieving financial balance and peace of mind.

The scene concludes with the Tai Chi group coming to a gentle stop, symbolizing the tranquility and confidence that can come from having control and knowledge about one's creditworthiness. The voiceover leaves viewers with a strong call to action, encouraging them to download CreditWise and start their journey towards financial well-being.

Overall, the Capital One CreditWise TV spot "Tai Chi" flawlessly combines the art of Tai Chi with the financial empowerment provided by CreditWise. It beautifully captures the essence of finding serenity and balance in both physical and financial aspects of life. By showcasing the benefits of CreditWise in a unique and engaging way, Capital One creates a memorable and inspiring advertisement that encourages viewers to take control of their financial future.

Capital One CreditWise TV commercial - Tai Chi produced for Capital One (Credit Services) was first shown on television on March 31, 2017.