SKECHERS is a renowned footwear company that has made a name for itself in the fashion industry. Established in 1992, SKECHERS has become one of the leading global lifestyle footwear brands known for...
In 2019, SKECHERS released a Super Bowl TV spot titled 'Romo Mode', featuring retired NFL quarterback Tony Romo. The commercial showcases Romo wearing Skechers' slip-on shoes, which allow him to quickly shift from 'broadcast mode' to 'game mode'.
The ad starts with Tony in a broadcasting booth, analyzing a football game on a TV screen. Suddenly, a group of football players bursts into the booth, frantically seeking his help. Without hesitation, Romo jumps out of his seat and puts on his Skechers shoes, which activate his 'Romo Mode'.
The action then moves to the football field, where Tony is shown expertly dodging opposing players and throwing perfect passes, all while still wearing his broadcasting headset. The commercial concludes with Tony back in the broadcasting booth, seamlessly transitioning back into his broadcasting role, thanks to his trusty Skechers shoes.
The 'Romo Mode' campaign exemplifies Skechers' commitment to producing high-quality footwear that can help athletes perform at their best. The commercial successfully showcases the brand's innovative technology and comfortable designs, while also emphasizing its authenticity and connection to sports culture.
Overall, the SKECHERS Super Bowl 2019 TV spot, 'Romo Mode' Featuring Tony Romo, is a fun and engaging commercial that highlights the benefits of Skechers' slip-on shoes. Through creative storytelling, the ad shows how these shoes can help athletes quickly shift between roles and perform their best, both on and off the field.
SKECHERS Super Bowl 2019 TV commercial - Romo Mode produced for SKECHERS was first shown on television on February 2, 2019.
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