What the Rockstar Energy TV commercial - XP1K4 is about.

The Rockstar Energy TV Spot, 'XP1K4' Featuring RJ Anderson is a thrilling and electrifying advertisement that showcases the off-road capabilities of RJ Anderson as he takes on various obstacles in his highly-modified Polaris RZR.

The ad begins with Anderson speeding across a dry and dusty desert, kicking up clouds of sand behind him. He then races through a series of tight corners and steep hills, demonstrating his exceptional handling skills and mastery of the RZR's powerful engine. The camera follows him as he snags huge airtime over massive jumps, hitting speeds of up to 100mph.

The visual effects of the entire TV spot have been motion-stabilized to give the viewer an exhilarating and immersive experience. The sound effects give the impression that the viewer is right there at the location. The heavy metal riff that plays throughout the ad, combined with the high-octane footage, make for a truly pulse-pounding experience.

As Anderson executes each daring move flawlessly, the ad highlights the superior performance and durability of both the Polaris RZR and Rockstar Energy drink. It concludes with Anderson's triumphant crossing of the finish line, cementing the impression that both the vehicle and the beverage are perfect for those who crave the ultimate adrenaline rush.

Overall, the Rockstar Energy TV Spot, 'XP1K4' Featuring RJ Anderson is a visually stunning and memorable advertisement that captures the essence of the off-road racing lifestyle. It is a perfect example of how a brand can leverage its product to appeal to thrill-seekers and adrenaline-junkies.

Rockstar Energy TV commercial - XP1K4 produced for Rockstar Energy was first shown on television on June 12, 2017.