Tub O'Towels is a well-known cleaning products company that was founded in 2012 and is based in Cleveland, Ohio. The company is a subsidiary of Homax Products, a top-tier manufacturer of home improvem...
Tub O'Towels is a brand of heavy-duty cleaning wipes that is known for its efficacy in removing stubborn dirt and grime. In one of their latest TV spots, titled 'Big and Strong', they feature an automotive designer and master builder, Dave Kindig, who put the wipes to the test.
The TV commercial starts with Dave Kindig working on a classic car project. He gets his hands dirty with grease and grime while trying to fix the engine. That's when he takes out Tub O'Towels wipes from a tub and starts cleaning his hands and the engine parts. The commercial aims to display the tough cleaning power of Tub O'Towels wipes by showcasing their ability to tackle the most stubborn dirt.
Throughout the commercial, Dave continuously compliments the wipes' size and strength, remarking that they're big and strong enough to clean up any mess. He even goes as far as to demonstrate how the wipes don't break apart, unlike the other cleaning wipes that he's used in the past.
The music, editing, and tone of the commercial all work to emphasize the idea that Tub O'Towels wipes are the ultimate solution for tough cleaning challenges. From the engine parts to Dave's hands and the rest of the car, the brand promises that its wipes can clean it all.
In the end, the TV spot leaves viewers with a clear message that no matter how tough the job may seem, Tub O'Towels wipes can handle it with ease. It's a powerful message that speaks to the brand's core identity and the value it brings to its customers.
Tub OTowels TV commercial - Big and Strong produced for Tub O'Towels was first shown on television on March 22, 2018.
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