Zipcar television commercial

What the Zipcar TV commercial is about.

Zipcar is a car-sharing company that offers convenient, affordable, and eco-friendly solutions to transportation. One of their most recent marketing efforts is a TV spot that showcases the benefits of using Zipcar for your daily commute or weekend getaways.

The spot starts with an urban scene, where people are rushing to get to work, running to catch the subway or squeezing into buses. As the camera zooms out, we see a Zipcar on the street, quietly parked, ready to be used by someone who wants to avoid rush hour madness. A voice-over tells the viewer that with Zipcar, one can simply book a car online or through the app, avoid the hassle of car ownership, and have more time to enjoy their life.

We then see a family packing their Zipcar with groceries, headed to a weekend trip. The spot emphasizes that Zipcar provides access to various types of cars, from SUVs to sports cars, that can cater to different needs and occasions. The scene is accompanied by a cheerful and upbeat tune, conveying a sense of adventure and freedom.

The ad ends with the tagline "Unlock the joy of car-sharing with Zipcar," followed by the company's logo. Overall, the TV spot is concise, visually appealing, and effective in showcasing the benefits of Zipcar's services. It appeals to people who value flexibility, sustainability, and convenience in their lifestyle, and positions Zipcar as a smart choice for urban transportation.

Zipcar TV commercial produced for Zipcar was first shown on television on October 6, 2013.