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ACE Hardware TV commercial - Your Backyard
ACE Hardware

ACE Hardware is a leading hardware and home-improvement retail chain in the United States. Founded in 1924, the company began as a small group of hardware stores in Chicago, but has since expanded to...

What the ACE Hardware TV commercial - Your Backyard is about.

ACE Hardware TV commercial - Your Backyard

Title: Your Backyard Oasis - ACE Hardware TV Spot Review

Introduction:In this TV spot by ACE Hardware, titled 'Your Backyard,' viewers are transported into a world of endless possibilities and creativity. The advertisement highlights ACE Hardware's commitment to helping individuals transform their outdoor spaces into vibrant, relaxing, and functional backyard oases. With a focus on home improvement supplies and equipment, this ad showcases ACE Hardware as the go-to destination for all your outdoor projects.

Scene 1: Unveiling the Backyard PotentialThe commercial opens with a sweeping aerial shot of a humble, ordinary backyard. The grass is overgrown, and the patio furniture looks old and worn out. The scene quickly shifts to vibrant, colorful animations illustrating the potential of what the backyard could become.

Scene 2: Customers Discovering ACE HardwareNext, we see customers strolling through the aisles of an ACE Hardware store filled with an impressive selection of outdoor grills, patio furniture, gardening tools, and decorative items. The atmosphere exudes warmth and a sense of excitement as customers interact with knowledgeable ACE Hardware staff. They discuss their visions for their backyards and explore the various options available to bring their ideas to life.

Scene 3: Transforming the BackyardThe ad then cuts back to the original backyard, but this time it's bursting with life. The grass is perfectly manicured, and colorful flowers and plants adorn every corner. The old patio furniture has been replaced with modern, stylish pieces that reflect the customers' personal taste. Close-up shots of the transformed backyard showcase the attention to detail and quality of products available at ACE Hardware.

Scene 4: Enjoying the Backyard OasisNow, the ad shifts its focus to the customers enjoying their revamped outdoor spaces. Scenes of families hosting cookouts, children playing in a newly installed swing set, and friends gathering around a fire pit fill the screen. The lighting and cinematography create a warm and inviting atmosphere that draws viewers into the commercial's narrative.

Scene 5: ACE Hardware's Expertise and Satisfaction GuaranteeThe commercial concludes with a reminder of ACE Hardware's commitment to customer satisfaction. The ACE Hardware logo is displayed alongside a voice-over informing customers of the store's dedication to providing expert advice, quality products, and a satisfaction guarantee. This reassures viewers that ACE Hardware is the partner they need to transform their backyard dreams into reality.

Conclusion:The ACE Hardware TV spot, 'Your Backyard,' successfully captures the essence of turning a lackluster backyard into a personal haven. Through vibrant visuals and captivating scenes, the advertisement showcases ACE Hardware's vast selection of outdoor products and the expertise of its dedicated staff. By highlighting the endless possibilities of backyard transformation, the TV spot inspires viewers to visit ACE Hardware to start their own outdoor projects and create their dream oasis right at home.

ACE Hardware TV commercial - Your Backyard produced for ACE Hardware was first shown on television on March 29, 2020.

Frequently Asked Questions about ace hardware tv spot, 'your backyard'

In 1989, Ace's longtime jingle "Ace is the place with the helpful hardware man" was modified, replacing man with the more inclusive and accurate folks. Celebrities Connie Stevens (from 1974 to 1978) and Suzanne Somers (from 1979 into the early 1980s) starred in TV commercials for Ace Hardware.

Ace Hardware Corp. Ace was created 1924 in Chicago by Richard Hesse and other Chicago hardware dealers who wanted to provide a centralized purchasing organization to supply their stores and others. The company was incorporated in 1928 as Ace Stores Inc.

Ace operates more than 5,600 locally owned hardware stores in all 50 states and 70 countries, with global sales topping $20 billion.

In some commercials, he uses football quotes. Home improvement expert Lou Manfredini served as Ace's "Helpful Hardware Man" and media spokesperson. Ray A. Griffith is the President and CEO of Ace Hardware Corporation and has served in that position since taking over for Dave Hodnik in 2005.

Convenience is Key Oakwood Ace Hardware is taking convenience to the next level. They understand their customers' needs and are growing the business with in-store pick-up and ship-to-store.

Thanks to his extraordinary skills, Ace was the most wanted pirate for a good while. After he joined Whitebeard, he got even more attention. As Ace appeared to be the strongest and the most active member of the Whitebeard Pirates, the government wanted him more. At some point, his head was worth 550 million berries.

Founded in 1924 by a small group of Chicago hardware store owners, Ace changed the retail landscape by allowing individual stores to purchase merchandise in bulk to save money and buy at the lowest possible price.

The ability to be locally owned and stay connected with its communities continues to be critical to Ace's growth. Each of the company's more than 4,600 stores across the country is uniquely adapted to its neighborhood.

Globally Trusted, Locally Embraced Ace Hardware provides its international retail partners with the requisites to build a solid enterprise. Ace Hardware stores operate in over 60 countries and the numbers continue to grow.

  • Indonesia. Ace Hardware Indonesia.
  • Malaysia. Ace Hardware Malaysia.
  • Philippines. Ace Hardware Philippines.
  • Republic of Maldives. Ace Hardware & Home Centre.

John Venhuizen (2013–)Ace Hardware / CEO John Venhuizen is President and Chief Executive Officer of Ace Hardware Corporation.

Mr. Vijay Agarwal, a leading industrialist, Investor and Philanthropist laid the foundation of ACE in year 1995. Since then, the company has witnessed tremendous growth under his visionary leadership.

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Actors

Actors who starred in ACE Hardware TV Spot, 'Your Backyard'

Dan Wright photo
Thomas J Madden photo
Agenices

Agenices of the ACE Hardware TV Spot, 'Your Backyard'

ACE Hardware TV commercial - Your Backyard
O'Keefe Reinhard & Paul

O’Keefe Reinhard & Paul (OKRP) is a Chicago-based advertising agency that was founded in 2007 by two former Leo Burnett executives, Tom O’Keefe and Matt Reinhard, and Nick Paul, a veteran of Y&R. The...

ACE Hardware TV commercial - Your Backyard
Spark Foundry

Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...

Products

Products Advertised

ACE Hardware App
Ortho Home Defense Groundclear Vegetation Killer
Scotts Foundation Soil Conditioner
Scotts Turf Builder Edgeguard DLX Broadcast Spreader
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