What the 2013 Lincoln MKS TV commercial - Wish is about.

In 2013, Lincoln introduced the world to their captivating television spot titled 'Wish' for their latest luxury sedan, the Lincoln MKS. This particular advertisement was nothing short of mesmerizing, capturing the hearts and imaginations of viewers across the globe.

The 'Wish' TV spot was a visual masterpiece, evoking a sense of wonder and magic. The commercial opened with a shot of a dusty old lamp, forgotten and abandoned on a cluttered shelf. As the camera zoomed in, it revealed a young boy gazing at the lamp with wide eyes, his imagination taking hold.

Suddenly, the room transformed into a dazzling, opulent palace. The Lincoln MKS materialized in front of the astonished boy, its sleek lines and luxurious features a testament to the craftsmanship that Lincoln is renowned for. The boy hesitated for a moment before stepping forward and opening the car door, as if beckoned by some unseen force.

As he settled into the plush leather seats, the car came to life, responding to his every wish and desire. The MKS seemed to have a mind of its own, as if possessing a magical essence that allowed it to anticipate the boy's needs and fulfill them in the most extraordinary ways.

The sleek sedan effortlessly glided through an enchanting forest, the sunlight filtering through the dense foliage and casting dappled shadows on the boy's face. He was filled with joy and excitement as the car continued to grant his every wish - be it speeding along an open country road, or soaring through the night sky with grace and elegance.

The 'Wish' TV spot was a true testament to the beauty and allure of the Lincoln MKS. It showcased not just the remarkable features and design of the car, but also the sense of freedom, possibility, and adventure it offered to those lucky enough to experience it. The commercial left viewers captivated, their hearts filled with a longing to embark on their own magical journey in a Lincoln MKS.

In that brief and captivating television spot, Lincoln managed to transcend the boundaries of conventional advertising, using enchantment and imagination to tell a compelling story. The 'Wish' TV spot remains a testament to the power of storytelling in advertising and a reminder that sometimes, all we need to unlock our dreams is a little bit of magic and the right set of wheels.

2013 Lincoln MKS TV commercial - Wish produced for Lincoln Motor Company was first shown on television on November 4, 2012.