What the ACE Hardware TV commercial - Benjamin Moore Paint is about.
In the ACE Hardware TV Spot, 'Benjamin Moore Paint,' the focus is on the quality and reliability of Benjamin Moore paint products, available exclusively at ACE Hardware stores. The commercial opens with a homeowner struggling to paint her living room, with paint dripping and streaking on the walls. However, with a quick trip to ACE Hardware, she discovers Benjamin Moore paint, which promises a smoother, trendier finish and easier cleanup.
The spot showcases Benjamin Moore's wide range of color choices and its reputation for long-lasting durability, making it the perfect choice for any homeowner embarking on a painting project. With enticing close-ups of the paint's color and texture, viewers are encouraged to visit their local ACE Hardware store and find their perfect shade of Benjamin Moore paint.
The messaging in this commercial strongly emphasizes ACE Hardware's commitment to quality brands and products that its customers can rely on. The partnership with Benjamin Moore ensures that ACE Hardware customers have access to some of the best painting products on the market. Overall, this TV spot is an excellent example of brand partnership, highlighting the strengths of both ACE Hardware and Benjamin Moore, while providing practical advice and inspiration for homeowners looking for a paint upgrade.
ACE Hardware TV commercial - Benjamin Moore Paint produced for
ACE Hardware
was first shown on television on May 31, 2020.
Frequently Asked Questions about ace hardware tv spot, 'benjamin moore paint'
Find Benjamin Moore paint and supplies at Ace to address your home painting needs. Whether you're looking to freshen up a room or undertake a complete makeover, the wide array of Benjamin Moore paint colors and finishes can help you complete your home improvement projects.
- Ace Hardware has changed its paint supplier from Sherwin-Williams to Benjamin Moore. Sherwin-Williams made a deal last year with Lowe's Cos. to supply that retailer's paint. Ace sold its own paint manufacturing operation to Valspar in 2012 and currently carries Valspar along with its own house brands.
Valspar
Ace and Valspar announced a long-term deal, under which Valspar will manufacture and supply Ace-branded paint products to Ace dealers. The companies also announced that Valspar has acquired Ace Hardware's paint manufacturing assets, including two manufacturing facilities located near Chicago.
4. Is Benjamin Moore paint sold at Ace® Hardware stores? Since 2019, Benjamin Moore has been the preferred paint partner of Ace® Hardware stores everywhere.
Benjamin Moore interior paints are known for having quality finishes and a color palette that designers love. This high-end paint is popular for its superior coverage and lasting performance.
Sherwin Williams and Benjamin Moore are some of the best paint brands on earth. Both painting companies make quality paint used widely by professional painters and DIY-warrior homeowners alike.
This is a good all around inexpensive buy. It scored well in all three categories (Ease of Use, Performance, and Appearance). Although it's a breeze to apply and will add style to any room, it scratches easily so save it for one that doesn't get a lot of wear and tear from your kids - like a play area.
In conclusion, both Benjamin Moore and Sherwin Williams offer excellent paint products that are suitable for a wide range of applications. If you are looking for a high-quality paint that offers excellent coverage and durability, either brand would be a great choice.
Benjamin Moore has the upper hand in terms of quality, which is why it costs slightly more than Sherwin-Williams house paint. Both manufacturers have multiple lines of interior and exterior paint, such as Cashmere, Emerald, or Duration.
Once opened, most paint products, including Benjamin Moore, have a shelf life of two years. Considerations include environment, temperature fluctuations and other variables. When using Benjamin Moore® products, check the product's Technical Data Sheet for specific details on storage temperatures.
Cost Comparison Between Benjamin Moore and Sherwin Williams
Benjamin Moore has the upper hand in terms of quality, which is why it costs slightly more than Sherwin-Williams house paint.
Its unique water resistant property provides double protection to your home against moisture.