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Advertisers of the State Farm Auto Insurance TV Spot, 'En las buenas y en las malas'

State Farm Auto Insurance TV commercial - En las buenas y en las malas
State Farm

State Farm is an established insurance and financial services company that has been providing its customers with peace of mind for over 90 years. Founded in 1922 by George Jacob "G.J." Mecherle, the c...

What the State Farm Auto Insurance TV commercial - En las buenas y en las malas is about.

State Farm Auto Insurance TV commercial - En las buenas y en las malas

En el anuncio televisivo de State Farm Auto Insurance, 'En las buenas y en las malas', se muestra la relación entre una pareja y la promesa de State Farm de estar allí para los asegurados en buenos y malos momentos. En el anuncio de 30 segundos, se ve a la pareja disfrutando de la vida juntos mientras la voz en off de State Farm habla de la importancia de tener un seguro confiable. Luego, la pareja experimenta un accidente automovilístico, pero gracias a su seguro de State Farm, están cubiertos y protegidos en su momento de necesidad. El anuncio refuerza el compromiso de State Farm de estar allí para sus asegurados en todas las situaciones, tanto buenas como malas.

State Farm Auto Insurance TV commercial - En las buenas y en las malas produced for State Farm was first shown on television on October 24, 2016.

Frequently Asked Questions about state farm auto insurance tv spot, 'en las buenas y en las malas'

State Farm Insurance is a group of mutual insurance companies throughout the United States with corporate headquarters in Bloomington, Illinois. Founded in 1922, it is the largest property, casualty, and auto insurance provider in the United States. U.S. See Subsidiaries below.

State Farm is introducing a new tagline. State Farm will always be a good neighbor, even though it's moving to a new tagline. Beginning June 2, the Bloomington, Ill. -based insurance company will use "Here to Help Life Go Right" as part of a marketing reframe that was initiated late last year.

State Farm has a great customer service reputation, backed by many positive customer reviews and industry studies. Many positive customer reviews mention the company's affordable coverage for drivers and several discount opportunities and usage-based programs that are available.

Who are the largest property and casualty insurance companies? State Farm is the largest property and casualty insurance in the United States, with more than $70 billion in premiums in 2021.

NerdWallet's ratings are determined by our editorial team. The scoring formula takes into account consumer complaint and customer satisfaction data. The bottom line: With generous coverage and discounts for good driving habits, State Farm is a popular insurer with fewer complaints compared to other large competitors.

Gone is the 5-year-old "Get to a Better State" campaign, where State Farm agents rescue customers from buffalo attacks, car accidents and other disasters. The new tagline is: "Here to Help Life Go Right."

A++ AM Best has revised the outlooks to negative from stable and affirmed the Financial Strength Rating (FSR) of A++ (Superior) and the Long-Term Issuer Credit Ratings (Long-Term ICR) of “aa+” (Superior) of State Farm Mutual Automobile Insurance Company (State Farm Mutual) and its affiliates, State Farm Fire and Casualty ...

Great Eastern Life remains at the forefront of Singapore's insurance industry. Founded in 1908, it has gained over 13 million policyholders and S$100B in assets. Since then, it has provided a comprehensive range of insurance products, from life and health to wealth and lifestyle needs.

By assets

RankCompanyTotal assets (US$ Billion)
1Allianz1,261.9
2Axa950.6
3Prudential Financial940.7
4Ping An Insurance883.9

Who are the largest property and casualty insurance companies? State Farm is the largest property and casualty insurance in the United States, with more than $70 billion in premiums in 2021. The rest of the top five insurers are Berkshire Hathaway, Progressive, Liberty Mutual and Allstate.

State Farm State Farm is the nation's largest car insurance company, accounting for 16.8% of all auto policies sold.

Insurance score tiers

Score rangeRating
776 – 977Good
626 – 775Average
501 – 625Below average
200 – 500Poor
6 Sept 2023

Videos

Watch State Farm Auto Insurance TV Commercial, 'En las buenas y en las malas'

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Agenices

Agenices of the State Farm Auto Insurance TV Spot, 'En las buenas y en las malas'

State Farm Auto Insurance TV commercial - En las buenas y en las malas
Alma DDB

Alma DDB is a full-service advertising agency that specializes in developing campaigns for leading brands in various industries. The agency was founded in Miami, Florida, in 1994, and has grown to bec...

State Farm Auto Insurance TV commercial - En las buenas y en las malas
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

State Farm Auto Insurance TV commercial - En las buenas y en las malas
The Marketing Arm

The Marketing Arm is a globally acclaimed marketing and advertising agency that specializes in providing innovative and engaging marketing solutions to businesses worldwide. Headquartered in Dallas, T...

Products

Products Advertised

State Farm Auto Insurance
State Farm Car Loans
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