ACE Hardware is a leading hardware and home-improvement retail chain in the United States. Founded in 1924, the company began as a small group of hardware stores in Chicago, but has since expanded to...
ACE Hardware's Thanksgrilling Event TV Spot, 'Around the Block' highlights the joyous celebrations that come with Thanksgiving and the importance of having the right grilling tools to make the day memorable. The advertisement features a diverse group of neighbors coming together to prepare for the occasion and showcasing their grilling skills.
It starts by showing a father and son, who are excitedly placing the freshly cooked turkey on the table. The guests arrive one by one, with each bringing something unique to the table. The smiles on their faces convey the warmth and happiness of the celebration, while the sizzling sounds of grilling help to build anticipation.
The TV Spot emphasizes how a well-equipped grill could help to enhance the Thanksgiving experience, giving plenty of close-up shots of a variety of grilling tools and roasters. These tools are readily available at ACE Hardware, which is showcased with an end-card that reads "ACE is the Place with the Helpful Hardware Folks."
The message of the advertisement is clear - ACE Hardware is the go-to place for all of your grilling needs, especially during the holiday season. The advertisement effectively conveys a sense of community and cheerfulness, while also promoting ACE Hardware's products.
ACE Hardware Thanksgrilling Event TV commercial - Around the Block produced for ACE Hardware was first shown on television on November 12, 2019.
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