Overview of Lowe's Company Lowe's is an American retail company that specializes in home improvement products. The company was founded in 1946 in North Carolina, and has since grown to become one of t...
Title: Lowe's Spring Black Friday Sale TV Spot, 'Do It Wright Playbook: Craftsman Trimmer' Feat. Jay Wright
Introduction:The Lowe's Spring Black Friday Sale TV spot introduces viewers to the "Do It Wright Playbook," a series of commercials featuring popular basketball coach Jay Wright. In this particular installment, Jay showcases the Craftsman Trimmer, a versatile and powerful tool that helps homeowners and DIY enthusiasts achieve a well-groomed lawn. The commercial highlights the amazing deals offered during the Spring Black Friday Sale at Lowe's, encouraging viewers to make the most of this special event.
Scene 1: Jay Wright's Inspirational Locker Room SpeechThe TV spot opens with a camera panning through a dimly lit room, reminiscent of a basketball locker room. Coach Jay Wright stands at the center, surrounded by the Craftsman Trimmer and other gardening tools, elevating the advertisement's theme of achieving greatness. Jay captivates the audience with his inspiring presence and motivates them to take control of their outdoor spaces.
Jay Wright: "Alright team, it's time to step up our game. The Spring Black Friday Sale at Lowe's is here, and it's our chance to transform our lawns into slam dunks!"
Scene 2: The Power of the Craftsman TrimmerThe camera transitions to Jay holding the Craftsman Trimmer, showcasing its sleek design and powerful features. He effortlessly trims overgrown grass and evokes a sense of satisfaction as viewers witness the transformative power of the Craftsman Trimmer.
Jay Wright: "With this Craftsman Trimmer, you'll have the ultimate weapon to bring your lawn back to championship form. It's time to do it Wright!"
Scene 3: Unbeatable Deals at Lowe's Spring Black Friday SaleTo solidify the message, the commercial emphasizes the unbeatable deals available during the Spring Black Friday Sale. Shots of bright orange price tags appear on various gardening and home improvement products, highlighting the significant discounts customers can expect at Lowe's.
Voiceover: "At Lowe's, the Spring Black Friday Sale is your chance to score big with incredible deals on tools and supplies for your outdoor projects. Don't miss out!"
Scene 4: Jay Wright's Parting ChallengeThe commercial concludes with Jay Wright giving one final motivational push, urging viewers to seize the opportunity to make their yards the envy of the neighborhood.
Jay Wright: "Remember, greatness starts in your own backyard. So, grab the Craftsman Trimmer, head to Lowe's, and let's elevate our lawns to championship status!"
Closing: Lowe's Logo and Sale DetailsThe commercial ends with the Lowe's logo and essential sale details, such as the dates and location of the Spring Black Friday Sale, enticing viewers to visit their nearest Lowe's store or their website for irresistible deals.
Disclaimer: This fictional account is a creative interpretation of the Lowe's Spring Black Friday Sale TV spot, 'Do It Wright Playbook: Craftsman Trimmer' Feat. Jay Wright. The actual TV advertisement may differ.
Lowes Spring Black Friday Sale TV commercial - Do It Wright Playbook: Craftsman Trimmer Feat. Jay Wright produced for Lowe's was first shown on television on April 3, 2019.
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