Best Buy is a renowned multinational retail company specializing in consumer electronics and appliances. Founded in 1966, the company has evolved into a leading provider of technology products and ser...
The Best Buy TV Spot "Toboggan" is a heart-warming commercial that features a family enjoying the winter season by going on a toboggan ride. The commercial begins with a father and his daughter getting on a toboggan and sliding down a hill. As they reach the bottom, the daughter expresses her desire to do it again. Her father then remembers that they have a GoPro camera, and they decide to capture the moment.
The camera shows them enjoying the ride and having a blast. As they reach the bottom, they notice the camera has stopped recording, and the father realizes that the battery has died. Disappointed, his daughter asks if they can do it again, and the father agrees.
As they reach the top of the hill, the father pulls out his phone and opens the Best Buy app, looking for a new camera. He finds a great deal on a GoPro, and they make their way back down the hill. As they reach the bottom, the father has just made the purchase, and they set up the new camera.
The commercial ends with the family ready to go on another toboggan ride, this time with their new camera. The voiceover then says, "Capture memories that will last a lifetime with GoPro and the Best Buy app."
Overall, the Best Buy TV Spot "Toboggan" effectively showcases how technology can enhance our experiences and help us capture precious moments. The use of a heart-warming storyline combined with the message of capturing memories with the help of technology makes for a powerful commercial that resonates with the audience.
Best Buy TV commercial - Toboggan produced for Best Buy was first shown on television on November 2, 2019.
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