What the TurboTax TV Commercial is about.
TurboTax, the online tax preparation company, recently released a new TV commercial featuring Bob Harper, the fitness expert, and television personality. The commercial, which aims to promote TurboTax's services during the tax season, showcases Bob Harper's workout routine as he prepares his tax returns.
The ad begins with Bob Harper wearing his workout gear and holding a dumbbell. He starts with a few warm-up exercises and then moves on to some intense weight lifting. As he continues his workout, he is interrupted by a notification on his phone that reminds him of the approaching tax deadline.
Bob Harper quickly rushes to his computer and logs into TurboTax. He is amazed at how quickly he can file his taxes online. With the help of TurboTax, he is able to complete his tax return in no time and go back to his workout routine.
The commercial highlights how TurboTax simplifies the tax preparation process, allowing users to complete their tax returns without having to deal with complex calculations and confusing forms. With its easy-to-use interface, TurboTax allows users to submit their tax returns quickly and effortlessly.
The inclusion of Bob Harper in the commercial reinforces the idea that TurboTax is suitable for anyone, even those with busy lifestyles. The commercial portrays TurboTax as an accessible and hassle-free solution for people looking to file their taxes in a quick and efficient manner.
Overall, the TurboTax TV commercial featuring Bob Harper is a clever and entertaining way to promote the company's services during the tax season. It effectively highlights the ease of use of TurboTax's online tax preparation platform, while also showcasing the accessibility and convenience of the service.
TurboTax TV Commercial produced for
TurboTax
was first shown on television on January 28, 2013.
Frequently Asked Questions about turbotax tv commercial featuring bob harper
TurboTax probably doesn't want people to feel stressed thinking about taxes. Naturally, it makes sense for the company to use a soothing, relaxing song, and it chose a great one in the form of "Plantasia" by Mort Garson.
The blue neon glow of "Frank's Palm" radiates in the window of a shop at night. As Spandau Ballet's classic hit "True" plays, a person tends to a variety of plants. TurboTax says when you come to TurboTax, you "don't do your taxes." Instead, an expert will handle your taxes for you so that you can do anything else.
That song is 'The Safety Dance' by Men Without Hats
'" Pogoing was seen as more dangerous than more conventional disco dancing. Initially recorded as part of Men Without Hats' album "Rhythm of Youth," the song was remixed for its single version, and it slowly but surely gained steam on the charts.
But what is the song in the TurboTax commercial? That song is "The Safety Dance" by Men Without Hats, released in 1982 by the Canadian synth-pop band.
Then go to tax tools in the left hand menu. And select clear and start over finally confirm that you're sure.
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As the culmination of the “Come to TurboTax” campaign from Wieden+Kennedy, “Dancer” continues the messaging of “Don't Do Your Taxes.” The 45-second spot promotes Intuit's TurboTax Live Full Service, where people can hand off their taxes to a TurboTax expert, which gives them time to enjoy their lives.
The writer/lead singer Ivan Doroschuk has explained that "The Safety Dance" is a protest against bouncers prohibiting dancers from pogoing to 1980s new wave music in clubs when disco was declining and new wave was coming in.
A Quick Look at TurboTax
TurboTax Filing Options | |
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TurboTax Free Edition | – Federal: Free – State: Free |
TurboTax Deluxe | – Federal: $59 – State: $49 |
TurboTax Premier | – Federal: $89 – State: $49 |
TurboTax Self-Employed | – Federal: $119 – State: $49 |
TurboTax is a good fit if you're looking for access to live expert assistance and an easy-to-follow interface and don't mind paying to make your experience better. Below, CNBC Select breaks down TurboTax's tax software and services to help you decide if it's the right service to help you do your taxes this year.
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