Clemson University's TV spot titled 'We Need Tigers' is a powerful and inspiring tribute to the spirit and excellence of this prestigious institution. The spot showcases the university's commitment to excellence in academics, research, athletics and community involvement.
The opening scene shows a tiger in its natural habitat, symbolizing Clemson's strength, resilience and determination. The narrator's voice begins by saying, "We live among giants", referring to the impressive history of Clemson University, which dates back to 1889. The narrator then speaks about the importance of unity, sharing how the members of the Clemson community come together to achieve a common goal.
The spot highlights the university's rich traditions, like rubbing Howard's Rock and the ringing of the bell at Tillman Hall. The narrator describes how these traditions are more than just rituals but embody the heart and soul of Clemson's spirit. These traditions are pivotal in maintaining the university's identity as a leading institution for higher learning.
The TV spot acknowledges the outstanding accomplishments of Clemson's students, faculty, staff, and alumni. It shows that the university produces exceptional research, which makes an enormous impact locally and globally. In addition, the spot focuses on the accomplishments of the student-athletes at Clemson, who have a long history of success.
The spot concludes by calling out to the people to join Clemson's community and become part of a tradition that celebrates intellectual curiosity, diversity, and unyielding perseverance. Finally, the voiceover states, "We are Clemson, we need Tigers", which highlights the essential need for people who share the same values and ambitions that make up Clemson spirit.
Overall, the 'We Need Tigers' TV spot is a motivational and inspiring showcase of Clemson University's excellence and the vibrant community that surrounds it.
Clemson University TV commercial - We Need Tigers produced for Clemson University was first shown on television on September 3, 2021.
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