Find out all about your favorite commercial!

Advertisers

Advertisers of the Ford F-150 TV Spot, 'Research Project'

Ford F-150 TV commercial - Research Project
Ford

Ford is a multinational automobile company that has left an indelible mark on the automotive industry. Founded by Henry Ford on June 16, 1903, the company has evolved over the years to become one of t...

What the Ford F-150 TV commercial - Research Project is about.

Ford F-150 TV commercial - Research Project

Title: Ford F-150 TV Spot: Research Project

Introduction:In this captivating Ford F-150 TV spot titled 'Research Project,' we are introduced to a team of dedicated engineers who are passionate about crafting the ultimate truck. As the camera unveils the mesmerizing journey of innovation and testing, viewers are drawn into the fascinating world of the Ford F-150, where meticulous research meets boundless creativity.

Scene 1: The Genesis of InnovationThe TV spot commences with a majestic aerial shot of a sprawling research facility nestled within lush greenery. As the camera zooms in, we witness a team of engineers collaborating in a state-of-the-art laboratory. The atmosphere is energized with anticipation and ambition as they discuss the challenges awaiting them.

Scene 2: Pushing BoundariesThe scene transitions to a montage that showcases rigorous testing procedures unleashed upon the F-150. We witness the truck maneuvering through treacherous terrains, conquering rugged landscapes, and overcoming extreme weather conditions. Each test highlights the performance capabilities and durability of the Ford F-150, asserting its status as a true beast on and off the road.

Scene 3: Attention to DetailThe shot transitions to a mesmerizing close-up of the F-150, revealing its intricate details and innovative features. The camera glides seamlessly along the sleek body, showcasing its aerodynamic design, cutting-edge technology, and luxurious interior.

Scene 4: The Human TouchIn this emotional segment, the TV spot emphasizes the human aspect of the Ford F-150's creation. We witness close-ups of individual engineers passionately working on their respective projects, meticulously crafting every component that contributes to the truck's performance. It showcases the dedication and expertise of the individuals behind the scenes.

Scene 5: The UnveilingThe climax of the TV spot arrives as the engineers unveil the finalized Ford F-150, standing proudly behind their creation. The camera pulls back to reveal the entire team, exhausted but immensely satisfied, as the truck gleams under the studio lights. The spot ends with the team admiring their masterpiece with a sense of collective pride and accomplishment.

Conclusion:With the 'Research Project' TV spot, Ford celebrates the relentless pursuit of innovation and the dedication of its engineers. It highlights their commitment to crafting a truck that stands at the pinnacle of performance, durability, and cutting-edge technology. Through its breathtaking visuals and compelling narrative, the spot showcases the Ford F-150 as not just a vehicle, but an embodiment of human ingenuity.

Ford F-150 TV commercial - Research Project produced for Ford was first shown on television on October 30, 2013.

Frequently Asked Questions about ford f-150 tv spot, 'research project'

The Ford F-150 has always been designed with towing in mind. The F-150 has the capability to tow up to 13,200 pounds, which allows it to transport you where you need to go. The majority of F-150 pickup trucks are outfitted with features ideal for both business and recreational towing.

1,500-pound capacity This eventually changed to F-100 (for a 1,000-pound payload capacity), F-150 (for a 1,500-pound capacity) and F-250 (for a 2,500-pound capacity).

The Ford F-150 is built at Dearborn Truck in Michigan and Kansas City Assembly Plant in Claycomo, Missouri. The F-Series is the biggest revenue generator for the company.

“The Ford truck team's ability to anticipate customer needs, continuously innovate, and provide best-in-class levels of capability and performance has helped make F-Series the sales leader time and time again,” said Kumar Galhotra, president, Ford Blue.

By introducing the moving assembly line, Henry Ford was hugely influential in changing the way that we manufacture not only cars but all types of goods. His innovations in the structure of work also contributed to the post-World War II rise of the American middle class, changing the economic landscape of the country.

1975 In 1975, the F-150 was introduced in between the F-100 and the F-250 to avoid certain emission control restrictions. For 1978, square headlights replaced the previous models' round ones on higher trim package models, such as Lariat and Ranger, and in 1979 became standard equipment.

The term “ford” derives from Old English, meaning “a shallow place where water can cross.” Other simpler definitions include “river crossing” and “dwellers at the ford”. There have been many famous Fords throughout history including the author, Ford Madox Ford, and Henry Ford, the founder of Ford motor cars.

First and Second F-Series Generations: 1948-1956 In 1948, the Ford F-1 light-duty truck was made available to the public. This first generation lasted from 1948 to 1952.

It is versatile, offers a model for practically everyone, and is a real workhorse. 2023 is the F-150's second win in a row and third Top Rated award in four years. We're not surprised.

The undisputed market leader remains the Ford F-Series. This vehicle is mainly sold in the US and Canada, that represent 98% of it's total sales. In 2022, the Ford F-Series registered 786,328 sales (-8.8%).

Let's get to know 6 lesser-known facts about Ford Motor Co.

  • Henry Ford's first vehicle was the Ford Quadricycle.
  • Thomas Edison's last breath.
  • Ford's Innovative Assembly Line.
  • Ford Mustang at the top of the Empire State Building.
  • Jim Morrison owned only one car, a Ford!
  • Ford has racing DNA embedded in it!

The Ford Assembly Line and manufacturing methods One of the most impactful reasons for Ford's early success was the way they manufactured their vehicles. In the early years, the Ford factory produced a handful of cars each day by assigning 2-3 men to work on a car at a time. The car was built from start to finish.

Videos

Watch Ford F-150 TV Commercial, 'Research Project'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Ford F-150 TV Spot, 'Research Project'

Denis Leary photo
Agenices

Agenices of the Ford F-150 TV Spot, 'Research Project'

Ford F-150 TV commercial - Research Project
GTB

Guaranty Trust Bank (GTBank) is a Nigerian multinational financial institution that was founded in 1990. The company provides a wide range of financial services to individuals, businesses, and corpora...

Products

Products Advertised

Ford F-150
TV commercials

Similar commercials

Empire Today 50-50-50 Sale TV Spot, 'Biggest Sale: Half off Your Entire Project'
2016 Mazda CX-5 TV Spot, 'The Proposal: Driving Matters'
Lowe's Home Improvement TV Spot, 'Patio'
Gatorade Flow TV Spot, 'Patrick Kane’s Smooth Finish'
2013 Ford F-150 TV Spot, 'Torque'
Dairy Queen TV Commercial For After The DQonquest
NHL Shop TV Spot, 'Gearing Up'
905 November 28, 2018
Empire Today Half Price Sale TV Spot, 'Huge Savings on Beautiful Flooring: Professional Install'
NHL App TV Spot, 'If It's Hockey It's Here'
Long John Silver's Onion Rings TV Spot, 'Cryer'
Arby's TV Commercial for Hot Turkey Roasters Big Idea
Sprite TV Spot, 'The Sprite Holiday Special: Toast'