MagicJack is a telecommunications company that provides Voice over IP (VoIP) services, enabling users to make phone calls over the internet. The company was founded in 2007 by Dan Borislow and Donald...
The MagicJack Go TV Spot, 'Do the Math' is a 30-second commercial that showcases the cost-saving benefits of using its VoIP (Voice over Internet Protocol) service. The ad features an ordinary family that is struggling to pay their monthly phone bill due to the high cost of traditional landline services.
The commercial begins with a father sitting at the kitchen table, looking stressed while he reads through the family's phone bill. His teenage daughter walks in and asks him what's wrong, to which he responds, "Phone bill. It's just so expensive."
The daughter then introduces her father to MagicJack Go, a VoIP service that allows customers to make phone calls using their internet connection instead of traditional phone lines. The father is skeptical at first, but his daughter points out that the family could save hundreds of dollars each year by making the switch.
The commercial then asks the viewer to "Do the Math" and compare the cost of traditional landline phone services with the low monthly rate of MagicJack Go. The commercial concludes with the family happily using the MagicJack, as the father looks content with the significant amount he's saving with the switch.
Overall, the MagicJack Go TV Spot, 'Do the Math' highlights the brand's affordability and provides customers with a compelling reason to make the switch to its internet-based phone service.
magicJack Go TV commercial - Do the Math produced for magicJack was first shown on television on November 17, 2014.
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