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Advertisers of the Irwin Tools Vise-Grip TV Spot, 'America's Working Hands'

Irwin Tools Vise-Grip TV commercial - Americas Working Hands
Irwin Tools

Irwin Tools is a leading manufacturer and distributor of hand tools and power tool accessories, based in the United States. The company was founded in 1885 by Charles Irwin and has since become a hous...

What the Irwin Tools Vise-Grip TV commercial - Americas Working Hands is about.

Irwin Tools Vise-Grip TV commercial - Americas Working Hands

In the bustling workshop, where sparks fly and creativity takes shape, it's the hands that tell the story. Hands that have weathered the test of time, hands that have built nations and shaped industries. These hands don't shy away from hard work; rather, they embrace it, knowing that it is through their labor that dreams become reality.

In the heart of this potent narrative, there is a TV spot that captures the essence of these hardworking hands, bringing their stories to life. Enter the stage, the Irwin Tools Vise-Grip TV spot, titled 'America's Working Hands.' This commercial is a celebration of the men and women who go beyond the ordinary, refusing to settle for mediocrity.

As the ad begins, an indomitable spirit fills the air. The camera zooms in on a pair of hands, rough but purposeful, as they hold a robust Vise-Grip tool. With a determined grip, the hands effortlessly maneuver the tool, showcasing its versatility and strength. In the background, the rhythmic melody of an American folk song sets the pace for the visuals, amplifying the essence of hard work and craftsmanship.

The screen transitions, showcasing a series of vignettes, each highlighting a distinct industry where these hands thrive. We witness the hands of a construction worker, gripping tight to secure a beam in place. We see the hands of a welder, skillfully fusing metal together. Then, the hands of a farmer, gently sowing seeds into the fertile earth. From mechanics to electricians, artists to artisans, every working profession is represented, emphasizing the universal power of these hands.

As the commercial progresses, the focus shifts to the faces behind the hands. We meet men and women from all walks of life, each sharing their personal journey and the passion that drives them. Their words echo with determination and resilience, forging a connection with viewers who can see themselves within these stories.

Throughout the ad, the Irwin Tools Vise-Grip remains the steadfast companion of these working hands. It becomes a symbol of reliability, a tool trusted by generations of workers. With every clip, the Vise-Grip tool becomes a hero, enabling these hands to build, repair, and create with unwavering precision.

The commercial comes to a powerful crescendo as the camera pans out, revealing a vibrant mosaic of people: united in their commitment to honest labor, driven by their love for their crafts. In this moment, Irwin Tools Vise-Grip stands tall, representing the unwavering support and the bond it shares with every worker. As the screen fades to black, a tagline appears: "Irwin Tools Vise-Grip: Empowering America's Working Hands."

The 'America's Working Hands' TV spot by Irwin Tools Vise-Grip not only showcases the strength and resilience of workers across the nation but also serves as a testament to the power of determination and creativity. It reminds us that success doesn't come easily; rather, it requires the sweat, tears, and hard work of everyday heroes. So, the next time you find yourself holding a Vise-Grip tool, may it serve as a reminder of the indomitable spirit of those who shape our world with their working hands.

Irwin Tools Vise-Grip TV commercial - Americas Working Hands produced for Irwin Tools was first shown on television on August 28, 2013.

Frequently Asked Questions about irwin tools vise-grip tv spot, 'america's working hands'

Where are Irwin Tools Made? We manufacture here in the U.S. and throughout the world.

In 1985, American Tool Companies bought out Petersen Manufacturing. In 1993, American acquired the Irwin Tool Company, and in 2002, Newell Rubbermaid acquired American.

In 2008, Newell Rubbermaid, which owned the plant at the time, decided to outsource production of Vise-Grips to China. That decision cost about 330 people their jobs and ended an 86-year history of the iconic locking pliers being manufactured in the tiny Saline County town of about 500 people, where they were invented.

Beginning in 1885, with the development of the first IRWIN Auger Bit, and progressing with the introduction of Vise-Grip Locking Tools, SPEEDBOR Flat Bits, MARATHON Saw Blades, and QUICK-GRIP Bar Clamps, IRWIN has been at the forefront of the industry, creating superior tools for the professional tradesman.

Hand Tools Made in the USA DEWALT was founded in America and is still based in America. These GUARANTEED TOUGH® hand tools are made by American hands because we think it's important to produce products where they are being used.

Since 1927, the Wright Tool Company has manufactured quality hand tools for professionals. Even since striking the first forging in Barberton, Ohio, Wright Tools continue to be made in the USA. They continue to make all of their wrenches, ratchets, sockets, and attachments using U.S. steel.

Stanley Black & Decker Business News. Stanley Black & Decker adds Irwin and Lenox brands. June 15, 2018 - Stanley Black & Decker Canada recently added Irwin Tools and Lenox Tools to the Global Tools and Storage Group. The company acquired the two brands in a transaction completed in 2017.

If you buy something through our links, ToolGuyd might earn an affiliate commission. In a surprise move, or at least I was surprised, Stanley Black & Decker announced that it will be acquiring Newell's tool businesses for $1.95 billion.

Malco Products has reopened the former Vise-Grip pliers factory in DeWitt to make a locking plier, branded Eagle Grip in the U.S. The original manufacturer of the storied Vise-Grip pliers was Petersen Manufacturing, named after the founding blacksmith, William K.

The first locking pliers, with the trade name Vise-Grip, were invented by William S. Petersen in De Witt, Nebraska, United States in 1924. Later, in 1955, in the United Kingdom, M K Mole and Son, a hand tool manufacturing company, under the managing direction of Thomas Coughtrie, began making nearly identical pliers.

DeWalt, Makita, and Milwaukee are unofficially known as the Big 3 in the power tool industry, and it has a lot to do with the incredible breadth of cordless tools each brand offers. One thing that set Milwaukee apart from the other two is its focus on trade-specific tools in mechanical, electrical, and plumbing (MEP).

The Renowned Quality of German Tool Brands Brands such as Stahlwille, Knipex, and Wiha are renowned for producing top-notch hand tools. On the other hand, Festool and Bosch are known for their precision and reliability when it comes to woodworking tools.

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