What the Toys R Us TV commercial - Play Is Everything is about.

Toys R Us TV Spot, 'Play Is Everything' Featuring Benjamin Flores, Jr.

[Scene: A child's bedroom, filled with toys of all shapes and sizes. The room is a colorful wonderland, a child's dream come true.]

[The camera pans around, showing various toys and games, each with its unique character.]

Narrator: "In a world where technology reigns supreme, there's still one place where imagination is king. Toys R Us is where play comes alive!"

[Cut to Benjamin Flores, Jr., an energetic and charismatic young actor, entering the room. He is wearing a playful grin, clearly excited to showcase the wonder of Toys R Us.]

Benjamin Flores, Jr.: "Hey, guys! Benjamin here, and I'm about to show you what it means to truly play!"

[Benjamin picks up a toy spaceship and swooshes it through the air, making sound effects and putting on a show.]

Benjamin Flores, Jr.: "At Toys R Us, play is everything! Whether you're into action figures, dolls, or board games, there's something for everyone!"

[The camera cuts to various children, giggling and laughing as they engage with their favorite toys.]

Narrator: "Toys R Us is not just a store; it's a universe of wonder and imagination. Here, magic comes to life with every toy."

[Brief shots of kids playing with Lego sets, bouncing on trampolines, and riding bicycles.]

Benjamin Flores, Jr.: "Let your imagination run wild! Build sky-high castles, go on daring adventures, and create memories that will last a lifetime!"

[Narrator and Benjamin Flores, Jr. stand side by side, arms opened wide, encompassing the magical wonder of Toys R Us.]

Narrator: "At Toys R Us, we believe that play is everything. So come on down and experience a world where imagination has no limits."

[The screen transitions to the iconic Toys R Us logo, accompanied by the jingle, "I don't wanna grow up, I'm a Toys R Us kid!"]

Narrator: "Toys R Us – the ultimate destination for play and endless fun!"

[The TV spot ends with a vibrant and joyous montage of children playing with various toys, showcasing the endless possibilities of play.]

[Disclaimer: Some toys shown may vary by store.]

This Toys R Us TV spot featuring Benjamin Flores, Jr. captures the essence of play and imagination that the iconic toy store has embodied for generations. By showcasing

Toys R Us TV commercial - Play Is Everything produced for Toys R Us was first shown on television on August 1, 2017.