Introduction to EntrestoEntresto is a medication used for treating patients with chronic heart failure. The drug is a combination of sacubitril and valsartan and is manufactured by Novartis Pharmaceut...
Entresto is a medication that treats heart failure in adults. The drug works by blocking certain substances that cause blood vessels to constrict, which can ultimately improve blood flow and reduce the workload on the heart. In order to promote their medication, Entresto created a television commercial entitled "The Beat Goes On: Butterflies."
The commercial features a man walking through a garden filled with fluttering butterflies, to the sound of an upbeat and optimistic tune. The man stops to admire the butterflies and smells a flower before continuing on his walk. Throughout the commercial, the man's heart rate and breathing become more labored, reflecting the symptoms of heart failure.
The commercial then introduces Entresto as a treatment for heart failure, stating that it can help to keep the heart beating and the lungs breathing. The advertisement ends with the message that with Entresto, "the beat goes on."
The use of butterflies in the commercial is symbolic of the delicate and fragile nature of the heart and the relief that Entresto provides to those who use the medication. Overall, the television commercial is designed to appeal to those who suffer from heart failure, showing them that there is hope and a way to manage their condition.
Entresto TV commercial - The Beat Goes On: Butterflies produced for Entresto was first shown on television on February 10, 2020.
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