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Advertisers of the Liberty Mutual TV Spot, 'New Car Replacement and Accident Forgiveness'

Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness
Liberty Mutual

Liberty Mutual is a leading global insurance company known for its commitment to providing reliable coverage and exceptional customer service. With a rich history dating back to 1912, Liberty Mutual h...

What the Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness is about.

Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness

Liberty Mutual TV Spot, 'New Car Replacement and Accident Forgiveness'

In a world where accidents can happen in the blink of an eye, Liberty Mutual Insurance understands the importance of providing comprehensive coverage and peace of mind to their customers. With their new TV spot, titled "New Car Replacement and Accident Forgiveness," Liberty Mutual highlights two key features that set them apart from their competitors.

The commercial opens with a picturesque view of a suburban neighborhood, where the protagonist, let's call her Sarah, is excitedly getting into her brand new car. As she pulls out of her driveway, the voiceover narrator introduces Liberty Mutual's New Car Replacement policy. This unique feature guarantees that, in the unfortunate event of a total loss, Liberty Mutual will replace Sarah's new car with the latest model, with no depreciation taken into account. This ensures that Sarah can always enjoy the feeling of driving a new car, even after a catastrophic accident.

The scene transitions to Sarah driving confidently on the open road, when suddenly, another car swerves into her lane. Sarah instinctively slams on the brakes and narrowly avoids a collision. The voiceover narrator introduces Liberty Mutual's Accident Forgiveness policy, which shields Sarah from the negative consequences of her first accident. Instead of facing higher premiums or a loss of coverage, Sarah can rest easy knowing that Liberty Mutual has her back, granting her forgiveness and preserving her driving record.

As the TV spot reaches its climax, Sarah is seen calmly maneuvering through challenging traffic situations and navigating unexpected road hazards with ease. The scene is accompanied by uplifting background music, symbolizing Sarah's newfound confidence and the security she feels with Liberty Mutual's coverage.

The commercial concludes with the Liberty Mutual logo and the company's iconic tagline, "Liberty Mutual, only pay for what you need." The message is clear: Liberty Mutual understands the unpredictable nature of life on the road and is committed to providing their customers with the support and protection they deserve.

Through their TV spot, "New Car Replacement and Accident Forgiveness," Liberty Mutual effectively communicates the unique benefits and commitment they offer to their policyholders. It reassures viewers that with Liberty Mutual Insurance, they can have peace of mind and enjoy the journey, no matter what comes their way.

Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness produced for Liberty Mutual was first shown on television on June 29, 2014.

Frequently Asked Questions about liberty mutual tv spot, 'new car replacement and accident forgiveness'

Only Pay for What You Need Is a slogan we have come to internalize when we think of Liberty Mutual insurance.

yellow Plymouth Duster Doug and Limu Emu stand across from the next generation of Liberty Mutual agents, preparing to hand over the keys to a mini yellow Plymouth Duster.

1. David Hoffman: David Hoffman is the actor who portrays Doug in the “LiMu Emu and Doug” campaign. He is an experienced actor and has appeared in various television shows and films throughout his career. Hoffman's comedic timing and chemistry with the emu have made him a fan favorite in Liberty Mutual's commercials.

In response to our protest, Liberty Mutual's customer service said the emus in the ads are computer generated images (CGI); however, the company states elsewhere that: “LiMu Emu is a mix of a real bird and CGI. Live emus were used during the initial shoot on set.

French Revolution Liberty, Equality and Fraternity was the motto of French Revolution.

These businesses and the legal entities that conduct them utilize various "Liberty Mutual" trade names and trademarks including, without limitation, "Liberty Mutual Insurance", "Liberty Mutual Insurance Group", "Liberty Mutual Personal Markets"; "Liberty Mutual Surety"; "A Liberty Mutual Insurance Company"; "Liberty ...

But isn't a car. You don't say anything either. But if you see a yellow car. Then you say yellow car and that's all the rules of yellow car really.

The 2023 Nissan Z will star in an upcoming Super Bowl ad campaign featuring Dave Bautista, Black Panther's Danai Gurira, Oscar winner Brie Larson, and Emmy Award winning actor and creator of Schitt's Creek, Eugene Levy.

Liberty is the state of being free within society from oppressive restrictions imposed by authority on one's way of life, behavior, or political views.

A legacy of the Age of Enlightenment, the motto "Liberté, Egalité, Fraternité" first appeared during the French Revolution. Although it was often called into question, it finally established itself under the Third Republic.

Liberty Mutual offers standard auto policies to which you can add several types of optional coverage, depending on your state, including: Accident forgiveness. Your premium won't increase as a result of your first accident if you've had no crashes or traffic violations for five years.

USAA, Auto-Owners, Westfield, Geico and Travelers are the overall cheapest car insurance companies nationwide, according to Forbes Advisor's analysis.

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Actors

Actors who starred in Liberty Mutual TV Spot, 'New Car Replacement and Accident Forgiveness'

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Agenices

Agenices of the Liberty Mutual TV Spot, 'New Car Replacement and Accident Forgiveness'

Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness
Havas Worldwide

Havas Worldwide is a global advertising and communications agency that was founded in 1835 by Charles-Louis Havas. The company has a presence in over 100 countries, with over 20,000 employees working...

Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness
Hill Holliday

Hill Holliday is an advertising agency and marketing company based in Boston and New York. It was founded in 1968 and has since become one of the largest and most successful advertising agencies in th...

Liberty Mutual TV commercial - New Car Replacement and Accident Forgiveness
Initiative

A company initiative is a pro-active effort undertaken by a business to achieve a specific objective or goal. These initiatives can vary widely in scope and focus, including everything from internal p...

Products

Products Advertised

Liberty Mutual Better Car Replacement
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