What the Selsun Blue Full & Thick TV commercial - Construction is about.

Title: Selsun Blue Full & Thick TV Spot - 'Construction'

Introduction:The Selsun Blue Full & Thick TV spot titled 'Construction' takes viewers on an exhilarating journey through a bustling construction site. Combining the concept of strength, resilience, and hair care, this commercial captivates audiences with its powerful imagery and engaging narrative.

Scene 1: Setting the StageThe TV spot commences with a wide shot of a construction site, teeming with activity. The scene is filled with towering cranes, hardworking excavators, and workers donned in safety gear, all amidst a backdrop of steel and concrete. The camera zooms in, focusing on a group of construction workers effortlessly working in perfect sync, showcasing their prowess in their respective tasks.

Scene 2: Unveiling the ChallengeIn the midst of the rhythmic construction, a heavy gust of wind sweeps through the site, causing havoc. The workers struggle to maintain their balance as their hair is blown dramatically by the wind. An atmosphere of chaos punctuates this scene, symbolizing the challenge of maintaining healthy, voluminous hair in tough conditions.

Scene 3: The Selsun Blue RevelationAs the wind settles, the camera pans to one worker who calmly reaches into his toolbox and retrieves a bottle of Selsun Blue Full & Thick shampoo. With purposeful steps, he makes his way toward a makeshift washbasin. The camera follows him closely, emphasizing the anticipation of the upcoming transformation.

Scene 4: Transformation and ConfidenceThe worker applies the Selsun Blue Full & Thick shampoo to his hair, creating a rich lather. As he massages the shampoo into his scalp, the camera zooms in, highlighting the product's effectiveness in cleansing and nourishing the hair. The worker's hair takes on a revitalized appearance, becoming noticeably fuller and healthier.

Scene 5: The Grand FinaleWith a confident smile on his face, the worker emerges from the washbasin area. His revitalized hair now stands out amidst the bustling construction site. Other workers take notice of his transformation, their expressions reflecting admiration and curiosity. The commercial ends with a close-up of the worker's confident face, suggesting that by using Selsun Blue Full & Thick, he has achieved not just healthy hair, but also an added boost of self-assurance.

Conclusion:The Selsun Blue Full & Thick TV spot titled 'Construction' offers viewers an exciting blend of construction site aesthetics, hair care, and the transformative power of the product. By showcasing how Selsun Blue Full & Thick shampoo can revitalize and volumize hair even in challenging conditions, the commercial leaves a lasting impression on the audience. Above all, it highlights the importance of maintaining healthy hair that radiates confidence, no matter where life takes you.

Selsun Blue Full & Thick TV commercial - Construction produced for Selsun Blue was first shown on television on January 31, 2016.