IntroductionTriscuit is a brand of crackers that has been around for over 100 years. The brand is owned by the American multinational snack and food company, Mondelēz International. Triscuit crackers...
Triscuit is a popular snack brand known for its crunchy crackers, which can be enjoyed with various toppings or alone as a quick snack. Recently, Triscuit released a TV spot titled 'Pasture-Raised Simplicity With Sub Edge Farm,' which showcased the brand's commitment to using simple and natural ingredients in their products.
The TV spot begins with serene visuals of cows grazing on a pasture before transitioning to a farm, where a farmer from Sub Edge Farm, a Triscuit supplier, explains how they raise their animals. The farmer emphasizes the importance of the animals' wellbeing, noting that they only use pasture-raised chickens for their eggs, while their cows feed on a diet of grass and hay.
As the farmer explains the simplicity of their farm, the camera pans to a Triscuit box on top of a picnic table, suggesting that the same natural and simple principles apply to the brand's crackers.
The TV spot concludes with a narrator speaking to Triscuit's commitment to sourcing ingredients from farms like Sub Edge and delivering crackers with just three simple ingredients - wheat, oil, and salt, highlighting the simplicity of Triscuits' product.
The ad successfully conveys Triscuit's commitment to natural and ethical sourcing of its ingredients while showcasing the brand's simple and wholesome approach to snack-making. It also emphasizes Triscuits as a perfect snack that can be enjoyed at any place and time.
Triscuit TV commercial - Pasture-Raised Simplicity With Sub Edge Farm produced for Triscuit was first shown on television on June 12, 2016.
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