What the Craftsman TV commercial - Forefathers of Fathers Day: Half Off is about.

Craftsman TV Spot, 'Forefathers of Father's Day: Half Off' is a heartwarming advertisement that pays tribute to all the fathers out there. The ad showcases the history of Father's Day and how Craftsman has been a part of the celebration from the beginning. The ad features real-life fathers and their children spending time together and enjoying their hobbies, like tinkering with tools.

The spot opens with a shot of a garage door opening and a father and son entering the garage. The father has a Craftsman tool in his hand, and the son follows behind him. The ad then takes the viewers back in time, showing the forefathers who started the tradition of Father's Day and how they celebrated it. The ad also shows how Craftsman has been a part of that tradition all along, providing dependable tools to fathers across generations.

The ad then cuts back to the present time, and we see fathers and their children bonding over their love of tools and fixing things. The father teaches his child how to use a tool, and the child looks up to his father in admiration. The ad ends with the message that Craftsman is offering half off of select items for Father's Day to make the celebration even more special.

Overall, Craftsman TV Spot, 'Forefathers of Father's Day: Half Off' is a sentimental and touching advertisement that celebrates the bond between fathers and their children. The ad reminds us of the importance of spending time together and passing on skills and traditions from one generation to the next.

Craftsman TV commercial - Forefathers of Fathers Day: Half Off produced for Craftsman was first shown on television on June 10, 2017.