What the Realtor.com TV commercial - Retirement is about.

Realtor.com TV Spot, 'Retirement' is a commercial advertisement that aims to promote home-buying and the advantages of using the Realtor.com platform in finding a perfect future home. The advertisement is set in a retirement home, and the characters featured are retired men discussing their current living situation. One of the characters expresses his desire to live near the beach, while another wants a larger home, so his grandchildren can come and visit more often.

The advertisement then transitions to a scene where the men are viewing homes on Realtor.com. Through the platform, the men can quickly access houses that cater to their specific needs and preferences. They can use filters to search for homes in their desired location, budget, and features, such as a beach view.

The commercial then ends with the tagline, "Find your dream home with Realtor.com."

The message of the advertisement is clear: Realtor.com provides a platform that makes it easy for retirees to search for a home that caters to their unique needs and preferences. Whether they want to live near the beach or have a larger home for their grandchildren to visit, Realtor.com provides a convenient and customized search experience that helps people find their dream homes.

Overall, the Realtor.com TV Spot, 'Retirement' appeals to the emotional side of retirees by portraying home-buying as a way to improve their quality of life and enjoy their golden years in comfort.

Realtor.com TV commercial - Retirement produced for Realtor.com was first shown on television on January 5, 2019.