Yves Saint Laurent Y television commercial 2017

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Yves Saint Laurent Y TV commercial - Why

Yves Saint Laurent Beauty

Yves Saint Laurent Beauty, also known as YSL Beauty, is a luxury cosmetics and skincare brand that is inspired by the fashion-forward and sophisticated aesthetic of the Yves Saint Laurent fashion hous...

What the Yves Saint Laurent Y TV commercial - Why is about.

Yves Saint Laurent's latest TV spot titled 'Why,' featuring Loyle Carner, is a mesmerizing and thought-provoking advertisement that captures the essence of individuality and self-expression.

The commercial begins with an enigmatic scene where Loyle Carner, the British rapper and poet, stands in front of a vibrant backdrop of city lights. As the camera zooms in, Carner starts reciting a powerful spoken-word piece that serves as the backbone of the advertisement.

With profound lyrics and a captivating delivery, Carner unravels the reasons behind his own uniqueness and passion for music. He touches upon various aspects of his life, including his upbringing, struggles, and personal growth. As the spot progresses, the visuals skillfully merge with Carner's words, creating a seamless blend of imagery and messages.

The video takes us on a journey through Carner's life, showcasing his highs and lows, his triumphs and disappointments. We witness his moments of self-doubt juxtaposed with moments of triumph, highlighting the importance of perseverance and individuality.

Throughout the advertisement, Yves Saint Laurent's signature artistic touch is subtly incorporated. The clothing worn by Carner complements his character and adds a touch of elegance and edginess to the spot. The vibrant colors of the urban landscape further enhance the overall atmosphere, reinforcing the brand's commitment to bold, modern aesthetics.

As the spot reaches its climax, Carner's message evolves into a universal plea. He encourages viewers to embrace their own passions, live authentically, and question societal norms. The striking visuals and impactful music amplify the emotional intensity of the advertisement, leaving a lasting impression on the audience.

In essence, the Yves Saint Laurent Y TV spot, 'Why,' featuring Loyle Carner, is a dynamic fusion of fashion, poetry, and self-expression. It encourages individuals to break free from conventions, celebrate their unique journeys, and find their own reasons to be true to themselves. Through this powerful collaboration, Yves Saint Laurent reinforces its commitment to empowering individuals to stand out boldly and unapologetically in a rapidly changing world.

Yves Saint Laurent Y TV commercial - Why produced for Yves Saint Laurent Beauty was first shown on television on September 19, 2017.

Song from commercial Yves Saint Laurent Y TV Spot, 'Why' Featuring Loyle Carner

"The Isle of Arran" is a song by Loyle Carner, a British rapper and songwriter. The song was released on November 18, 2016, and is included in his debut studio album, "Yesterday's Gone." It has gained popularity for its introspective lyrics and unique sound.

Lyrics and Meaning: The lyrics of "The Isle of Arran" reflect personal experiences and emotions. The song explores themes of self-reflection, mental health, and the challenges of growing up. Loyle Carner uses his introspective style to convey his thoughts and feelings, creating a deep and heartfelt song.

The Isle of Arran itself is a small island off the west coast of Scotland, known for its beautiful scenery and local produce. Loyle Carner chose to pay tribute to this location in the song's title, perhaps as a metaphorical representation of finding solace and peace in a troubled world.

Musical Style: "The Isle of Arran" features a laid-back and jazzy production, with smooth instrumentals and melodic hooks. Loyle Carner's distinctive flow and storytelling ability shine through in this song, as he delivers his lyrics with a relaxed yet impactful delivery.

Reception and Legacy: "The Isle of Arran" has been well-received by both critics and fans. It has been praised for its introspective and honest lyrics, as well as its unique blend of hip-hop and jazz influences. The song showcases Loyle Carner's lyrical prowess and has helped establish him as a prominent artist in the UK music scene.

The song's popularity has also led to it being sampled and covered by other artists. For example, it samples the S.C.I. Youth Choir's "The Lord Will Make a Way," adding a soulful touch to the track.

Overall , "The Isle of Arran" is a standout song in Loyle Carner's discography, known for its introspective lyrics, smooth production, and emotional depth.