What the Bass Pro Shops Super Bowl 2023 TV commercial - Treasured Traditions is about.
Bass Pro Shops' Super Bowl 2023 TV Spot, 'Treasured Traditions', showcased the brand's commitment to connecting individuals with nature and discovering the great outdoors. The ad starts with a family of four driving to their cabin in the woods, preparing to embark on a fishing trip. They stop at Bass Pro Shops to stock up on supplies, where they are warmly greeted by the staff.
Throughout the ad, viewers are introduced to the family's love for outdoor activities, from gathering around a campfire to spending quality time fishing on the lake. The visuals are accompanied by a heartwarming voiceover, emphasizing the importance of family traditions and the natural world.
Bass Pro Shops' ad also highlights their focus on sustainability and conservation efforts, showcasing a glimpse into the brand's initiatives to protect our planet. The ad concludes with the family returning to their cabin for a meal together, surrounded by the serene beauty of nature.
Overall, Bass Pro Shops' Super Bowl 2023 TV spot captures the essence of the brand and its commitment to fostering the connection between individuals and nature. Through a nostalgic portrayal of family traditions and the outdoors, viewers are left with a sense of wonder and a renewed appreciation for our natural world.
Bass Pro Shops Super Bowl 2023 TV commercial - Treasured Traditions produced for
Bass Pro Shops
was first shown on television on February 11, 2023.
Frequently Asked Questions about bass pro shops super bowl 2023 tv spot, 'treasured traditions'
Arctic Char
Bass Pro Shops new Super Bowl commercial features world record size Arctic Char, caught and released by John Paul Morris on August 26, 2019 while fly fishing with his dad, legendary angler and noted conservationist Johnny Morris.
Bass Pro Shops and Cabela's announced on Tuesday that they successfully completed their merger, in which Bass Pro Shops acquired Cabela's for $61.50 per share in cash, representing an aggregate transaction value of approximately $5 billion.
Super Bowl commercials, colloquially known as Super Bowl ads, are high-profile television commercials featured in the U.S. television broadcast of the Super Bowl, the championship game of the National Football League (NFL).
“It has changed a bit from the beginning, added texture and such but, yes, 1972 is the date for it.” Hafkemeyer is the special projects/creative manager at Bass Pro Shops. Yes, she tells me, the fish in the logo is a largemouth bass. Here in the Ozarks, we know this logo well.
The company had been under pressure to pursue strategic alternatives from Elliott Associates L. P., an activist investor with an 11.1% stake in the company at the time. The merging companies have similar roots. They were founded a decade apart as family businesses.
The chain is based in Sidney, Nebraska. Cabela's was founded by Richard N. Cabela and Jim Cabela in 1961. Cabela's was acquired by Springfield, Missouri-based Bass Pro Shops in 2017 and has been a subsidiary since then.
Many Super Bowl advertisements have become iconic and well known because of their quality, unpredictability, humor, and use of special effects.
Importance of Super Bowl Ads
Cost of ad space during the Super Bowl is famously high, but so are the benefits which include strong ROI, increased sales, and higher brand awareness. But it's not just enough to have an ad or even a good ad. In order to reap the rewards to the fullest, you need to have a great ad.
Caudal fin branding is an inexpensive technique for marking and identifying small, fragile fish. A modified tip on a hand-held soldering pencil is used to cauterize small holes in the caudal fin membrane.
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The chain is based in Sidney, Nebraska. Cabela's was founded by Richard N. Cabela and Jim Cabela in 1961. Cabela's was acquired by Springfield, Missouri-based Bass Pro Shops in 2017 and has been a subsidiary since then.
In 1961, according to company lore, Cabela bought forty-five dollars' worth of hand-tied lures to sell at his family's furniture store, in Nebraska. Customers weren't interested, so Cabela bought an ad in the magazine Sports Afield, offering five flies in exchange for twenty-five cents in postage.
