Ford Year End Sales Event television commercial 2017

What the Ford Year End Sales Event TV commercial - Welcome Home is about.

Title: "Welcome Home: Ford Year End Sales Event"

: At Ford, we believe that home is more than just a place. It's a feeling, a sense of belonging, and it's where our story begins.

: And now, during our Year End Sales Event, we're inviting you to come home to Ford.

: With our wide range of vehicles, there's a Ford for every family. From the sleek and sporty Ford Mustang, to the versatile and spacious Ford Explorer, we have something for everyone.

: Whether you're a first-time buyer or looking to upgrade, our award-winning lineup is designed to make you feel right at home.

: And during our Year End Sales Event, you'll find exceptional offers, discounts, and financing options that will make it even easier to bring home the Ford of your dreams.

: Our knowledgeable and friendly team is here to guide you every step of the way, ensuring that your Ford experience is nothing short of extraordinary.

: So come home to Ford this year-end, and start your next adventure with us. Because when you're with Ford, you're more than just a customer. You're family.

: Ford Year End Sales Event. Welcome home.

[End of TV spot]

Ford Year End Sales Event TV commercial - Welcome Home produced for Ford was first shown on television on December 28, 2017.

Song from commercial Ford Year End Sales Event TV Spot, 'Welcome Home' Song by Imagine Dragons [T2]

"On Top of the World" by Imagine Dragons

"On Top of the World" is a song by American rock band Imagine Dragons. It was released in 2013 as part of their debut studio album, "Night Visions." The song was written by the band members and produced by Alex da Kid.

Meaning and Lyrics

The song is about feeling happy and content with life, and realizing that the present moment is one to be cherished. The lyrics convey a sense of gratitude and joy, with lines such as "I'm on top of the world, hey, I'm on top of the world, hey / Waiting on this for a while now, paying my dues to the dirt."

Music Video

The music video for "On Top of the World" features the band members performing the song in various locations, including a beach, a city street, and a park. The video is upbeat and colorful, with a fun and playful vibe that matches the song's message of happiness and positivity.

Composition

The song is built on a sample of minimalist composer Steve Reich's "Clapping Music" from 1972 ). The song's upbeat tempo and use of handclaps give it a lively and energetic feel.

Commercial Success

"On Top of the World" was a commercial success, reaching the top 10 on several charts, including the Billboard Alternative and Rock charts. It has been certified Platinum in several countries, including the United States, Canada, and Australia.