T-Mobile television commercial 2017 - Turn Your Back on Verizon

What the T-Mobile TV commercial - Turn Your Back on Verizon is about.

Title: T-Mobile TV Spot: 'Turn Your Back on Verizon'

Introduction: In the fiercely competitive world of telecommunications, T-Mobile has proven time and again that they are not afraid to challenge the status quo. The T-Mobile TV spot, titled 'Turn Your Back on Verizon,' embodies this spirit of defiance, inviting consumers to break free from the confines of their current wireless provider. Accompanied by the catchy tune of Naked Eyes' classic hit, the commercial showcases T-Mobile's commitment to revolutionizing the industry and providing customers with a refreshing alternative.

The Setting: The ad opens with a vibrant cityscape, bustling with people going about their daily lives. The camera zooms in, capturing the frustration on their faces as they struggle with their smartphones, their connections faltering or slow. The stage is set for T-Mobile to swoop in and offer a better solution.

The Song: As the scene transitions, the catchy melody of Naked Eyes' iconic song, "Always Something There to Remind Me," fills the air. The upbeat tempo and irresistibly catchy tune immediately capture the viewers' attention, setting the tone for what's to come.

Visuals - Showcasing T-Mobile's Competitor:The screen splits, with one side showcasing Verizon's branded red checkmarks and stale, unimaginative ads. The visuals demonstrate the monotony and lack of innovation that customers have come to expect from traditional wireless providers.

Visuals - T-Mobile's Revolutionary Offer:On the other side of the screen, T-Mobile's magenta colors burst forth, injecting life into the commercial. The visuals highlight T-Mobile's signature perks, such as unlimited data, nationwide coverage, and their renowned customer service. Each benefit is paired with relatable scenes of delighted T-Mobile customers, enjoying seamless connections, and blazing-fast speeds.

The Message: As the ad progresses, the message becomes clear: T-Mobile is inviting customers to make the bold move of turning their backs on Verizon and embracing the T-Mobile revolution. The song's lyrics are subtly adapted to reinforce this message, encouraging viewers to let go of their outdated wireless providers and discover a new, improved way of stayinconnected.

Conclusion:The T-Mobile TV Spot, 'Turn Your Back on Verizon,' masterfully combines catchy music, engaging visuals, and a strong message of liberation to captivate audiences. By juxtaposing the staleness of traditional wireless providers with T-Mobile's vibrant and customer-centric approach, the commercial invites viewers to break free from the chains of mediocrity and embrace the future of wireless communications. It

T-Mobile TV commercial - Turn Your Back on Verizon produced for T-Mobile was first shown on television on August 3, 2017.

Song from commercial T-Mobile TV Spot, 'Turn Your Back on Verizon' Song by Naked Eyes

"Always Something There to Remind Me" by Naked Eyes

"Always Something There to Remind Me" is a song originally written by Burt Bacharach and Hal David in the 1960s. It became a major hit in the United States in the 1980s through a synth-pop reinvention by the British duo Naked Eyes _Always_Something_There_to_Remind_Me).

The Naked Eyes version was released in 1982 and became a top 10 hit in the US, UK, and several other countries. The music video for the song features the band performing in a dark room with projections of the lyrics and other visuals on the walls.

The song is about a person who is trying to move on after a breakup, but constantly finds reminders of their former lover everywhere they go. The lyrics speak to the universal experience of heartbreak and the difficulty of letting go of the past.

"Always Something There to Remind Me" remains one of Naked Eyes' most popular songs and has been covered by several other artists over the years.