ARP Bolts is a leading manufacturer and supplier of high-performance engine fasteners, fastener kits, and precision components, based in Southern California. The company was founded in 1968 by Gary Ho...
The ARP Bolts TV Spot, 'How Pros Win,' is a commercial that showcases the company's high-performance bolts and fasteners and the impact they have on the world of racing. The commercial features legendary racer and car builder, Chip Foose, who explains how proper fasteners can give racers the edge they need to win.
The advertisement begins with Foose walking through the pit area of a race track, where he is approached by a young racer who asks how he can improve his chances of winning. Foose explains that when it comes to racing, every detail matters, and that includes using the right fasteners. He then goes on to showcase the high-performance ARP Bolts and how they're designed to provide a secure and reliable connection.
Throughout the commercial, viewers get a glimpse of some of the most prestigious racing events and cars across the world, and how ARP Bolts have contributed to the success of those racers. The commercial provides an in-depth look at the company's products, including connecting rods, head studs, and engine fasteners.
The message of the ARP Bolts TV Spot, 'How Pros Win,' is clear: attention to detail is crucial in the racing industry, and the right fasteners can make all the difference when it comes to winning. The ad seamlessly combines racing footage with high-quality animation and turns a seemingly mundane product (fasteners) into something that can make or break a racer's career.
In conclusion, the ARP Bolts TV Spot, 'How Pros Win,' is a well-executed commercial that showcases the importance of high-performance bolts and fasteners in the world of racing. It is a must-see for any racing enthusiast who wants to gain a deeper understanding of the technicalities that are involved in the industry.
ARP Bolts TV commercial - How Pros Win produced for ARP Bolts was first shown on television on August 8, 2013.
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