Chex Mix Bagel Chip television commercial 2023

What the Chex Mix Bagel Chip TV commercial - Bagel is Back is about.

In a world where snack choices seem endless, there's one iconic snack that has stood the test of time - Chex Mix Bagel Chips. And in their latest TV spot, titled 'Bagel is Back,' Chex Mix brings out the big guns to celebrate the return of this beloved snack - none other than the legendary rapper, Sir Mix-a-Lot.

The commercial opens with a bustling city street filled with people from all walks of life, going about their busy day. Suddenly, a catchy beat drops, and the camera pans to reveal Sir Mix-a-Lot himself, standing atop a giant bagel chip that's cruising through the street.

Wearing his signature oversized sunglasses and a smile that could light up the whole city, Sir Mix-a-Lot effortlessly delivers his classic hip-hop lyrics with a playful twist.

"Bagel is back, snack attack, Chex Mix got your back. When you want a crunch, you know the deal, grab a bag and let's make a meal. Bagel chips, they're so fly, with flavors that'll make you high. Savory, salty, and oh-so-good, once you try 'em, you'll wish you could get more."

As the chorus hits, the camera cuts to people dancing in sync with each other, showcasing their love for Chex Mix Bagel Chips. From office workers showcasing their moves between cubicles to construction workers tapping their hard hats in time with the beat, the whole city is filled with infectious energy.

The visuals are captivating, with bagel chips raining down from the sky and transforming into cymbals, creating a mesmerizing display of flavor and rhythm. The streets become a colorful dance floor as people of all ages and backgrounds join in the celebration of Chex Mix Bagel Chips.

Throughout the commercial, the vivid colors and playful imagery mirror the bold flavors and satisfying crunch of the Chex Mix Bagel Chips. The spot cleverly combines nostalgia with modernity, appealing to both longtime fans and a new generation of snack enthusiasts.

As the commercial comes to a close, Sir Mix-a-Lot rides off into the sunset on his giant bagel chip, leaving the streets filled with happy consumers craving a bag of Chex Mix Bagel Chips.

The 'Bagel is Back' TV spot from Chex Mix is a creative and entertaining way to reintroduce the world to the irresistible flavor and crunch of bagel chips. With the help of Sir Mix-a-Lot's infectious energy and iconic lyrics, the commercial is poised to leave a lasting impression on viewers, reminding them that Chex Mix Bagel Chips are back and better than ever.

Chex Mix Bagel Chip TV commercial - Bagel is Back produced for Chex was first shown on television on January 24, 2023.

Song from commercial Chex Mix Bagel Chip TV Spot, 'Bagel is Back' Featuring Sir Mix-a-Lot

"Baby Got Back" is a popular song written, co-produced, and recorded by American rapper and songwriter Sir Mix-a-Lot. It was released in May 1992 as the second single from his album *Mack Daddy*. The song quickly became a massive hit , topping the Billboard Hot 100 chart and earning Sir Mix-a-Lot a Grammy Award for Best Rap Solo Performance in 1993.

Lyrics and MeaningThe lyrics of "Baby Got Back" celebrate and embrace women with curvaceous figures. The song's catchy chorus, "I like big butts and I cannot lie," has become a memorable pop culture reference. With its humorous and playful tone, the song challenges conventional beauty standards and promotes body positivity. Sir Mix-a-Lot's intention with the song was to counter the portrayal of feminine beauty in America as a "valley-girl popsicle stick."

Cultural Significance"Baby Got Back" had a significant impact on popular culture and continues to be recognized as a classic hip-hop anthem. The song's success helped propel Sir Mix-a-Lot to mainstream fame, and it remains one of his signature songs. Its catchy hooks and memorable lyrics have made it a staple at parties, clubs, and karaoke nights.

The music video for "Baby Got Back" also contributed to its cultural impact. It featured a diverse cast of women showcasing their curves and dancing, further emphasizing the song's celebration of body positivity.

Legacy and Influence"Baby Got Back" is often cited as one of the most iconic songs of the 1990s and has been referenced and parodied in various forms of media. It has been sampled in numerous songs and has inspired artists across different genres. The song's impact extends beyond its initial release, as it continues to be recognized and enjoyed by audiences today.

In 2014, Sir Mix-a-Lot even performed a symphonic version of "Baby Got Back" with the Seattle Symphony, further showcasing the song's enduring popularity and cultural significance.

Conclusion"Baby Got Back" is a chart-topping song by Sir Mix-a-Lot that celebrates curvaceous women and challenges conventional beauty standards. With its catchy hooks and memorable lyrics, the song has had a lasting impact on popular culture and remains an iconic hip-hop anthem.