Fruit of the Loom is a global manufacturer and marketer of high-quality, comfortable and affordable underwear, t-shirts, and knitwear for adults and children. The company was founded in 1851 and is he...
Fruit of the Loom's TV spot "Plastic Pants" is a playful and fun advertisement that showcases the brand's iconic underwear and undershirts. The ad has a catchy song produced by none other than the hip-hop legends Blackstreet and Dr. Dre.
The commercial features a group of men sporting Fruit of the Loom underwear and undershirts while dancing through the streets in brightly colored plastic pants. As they move to the beat of the music, the lyrics detail the benefits of Fruit of the Loom products, including their superior quality and comfort.
The ad aims to refresh the brand's image and appeal to a younger demographic while maintaining its reputation as a trusted and reliable underwear company. By partnering with Blackstreet and Dr. Dre, Fruit of the Loom shows that it is keeping up with current trends while maintaining its commitment to quality and comfort.
Overall, with its upbeat music and playful imagery, "Plastic Pants" is a memorable and effective commercial that reinforces Fruit of the Loom's reputation as a leading underwear brand.
Fruit of the Loom TV commercial - Plastic Pants produced for Fruit of the Loom was first shown on television on March 25, 2015.
This commercial plays a song by Blackstreet, Dr. Dre called No Diggity.
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