Lowe's on X: "Get the job done for less. Lowe's knows savings. Lowe's knows Pros." / X.

History. The first Lowe's store, North Wilkesboro Hardware, opened in North Wilkesboro, North Carolina, in 1921 by Lucius Smith Lowe. After Lowe died in 1940, the business was inherited by his daughter, Ruth Buchan, who sold the company to her brother, James Lowe, that same year.

Lowe's has grown from a small-town hardware store in North Carolina to one of the largest home improvement retailers in the world. We have a rich heritage of putting the people we serve at the heart of everything we do. This is our story.

We're guided by our mission: Together, deliver the right home improvement products, with the best service and value, across every channel and community we serve.

The Lowe's story began in North Carolina when H. Carl Buchan, part owner of the North Wilkesboro Hardware Company, envisioned creating a chain of hardware stores. At the time, Lowe's was a typical, small-town hardware store selling everything from overalls to wash tubs, work boots and even horse collars.

The target audience of Lowe's are between the ages of 24-36, usually, people with higher income as they can afford to avail of Lowe's house consulting and installation services. The company has positioned itself quite effectively in the hearts of its target audience by introducing do-it-yourself (DIY) products.

A mission statement is a concise explanation of an organization's reason for existence and describes its purpose, intention and overall objectives. The mission statement supports the vision and serves to communicate purpose and direction to employees, customers, vendors and other stakeholders.

Be in stock. Have an efficient supply chain. Make productive use of your space.

English:: patronymic from Low 3 and topographic name from the plural of Middle English lowe 'mound hill' (see Low ).

What Is a Target Audience? Your target audience refers to the specific group of consumers most likely to want your product or service, and therefore, the group of people who should see your ad campaigns. Target audience may be dictated by age, gender, income, location, interests or a myriad of other factors.

Lowe's Companies, Inc. (/loʊz/) is an American retail company specializing in home improvement. Headquartered in Mooresville, North Carolina, the company operates a chain of retail stores in the United States.

• A business mission statement should be between one and three sentences, around 100 words.
• Belong anywhere.
• Create a world where people work to make a life, not just a living.
• Make commerce easy.
• Be the world's greatest kid's brand.
• Spread ideas.
• Make people's lives better every day - naturally.
• Improving lives.