IntroductionBridgestone is a multinational corporation that specializes in the production of tires and rubber products. The company is headquartered in Nashville, Tennessee, and has a global presence...
The Bridgestone Turanza TV spot, titled 'What Really Matters', is a captivating and emotional advertisement that highlights the importance of safety on the road. The commercial opens with a young couple driving down a rain-soaked highway at night, with the driver struggling to maintain control of their vehicle as they navigate through treacherous road conditions.
As the couple swerves to avoid colliding with a truck, the woman in the passenger seat reflects on the things that really matter in life, including the safety of the people we love. The commercial then transitions to a series of scenes that showcase the durability and reliability of the Bridgestone Turanza tires, which are specifically designed to provide maximum traction and performance in wet conditions.
The ad ends with the couple arriving safely at their destination, with the poignant message that safety is the most important thing when it comes to driving on the road. The Bridgestone Turanza TV spot is a powerful reminder that safe driving isn't just about following the rules of the road, but also about investing in the right equipment, such as high-quality tires that are built to withstand even the most challenging weather conditions.
Overall, the Bridgestone Turanza TV spot is a brilliant piece of advertising that successfully conveys the company's commitment to safety and quality, while also invoking a strong emotional response from viewers. Whether you're a seasoned driver or just starting out on the road, this commercial is sure to resonate with anyone who values safety and peace of mind when behind the wheel.
Bridgestone Turanza TV commercial - What Really Matters produced for Bridgestone was first shown on television on October 4, 2021.
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