Transitions Optical is a renowned company in the eyewear industry that specializes in producing and marketing innovative photochromic lenses. Founded in 1990, Transitions Optical has since revolutioni...
Transitions Signature Lenses TV Spot, 'Modes' is an advertisement that focuses on the unique benefits of Transitions Signature Lenses. The commercial shows a young woman moving through different modes of her life - from indoor activities to outdoor adventures. As the young woman moves through different settings, her eyeglass lenses gradually darken to protect her eyes from harmful UV rays.
The advertisement highlights the different modes of life that people experience. It shows people participating in a variety of activities such as skiing, running, and cycling. It also shows a couple enjoying a romantic picnic in the park and a group of friends gathering around a bonfire at night. The commercial demonstrates how Transitions Signature Lenses can adapt to all these different modes of life.
The main focus of the advertisement is the technology behind Transitions Signature Lenses. Transitions Signature Lenses are able to automatically adjust to changing light conditions, becoming darker in bright sunlight and clearing up in darker environments. This feature is a great benefit to wearers, as it eliminates the need to constantly switch between regular eyeglasses and sunglasses.
The commercial concludes by emphasizing that with Transitions Signature Lenses, wearers can live life in a way that suits them best. The ad encourages viewers to embrace new experiences without worrying about their eyeglasses. The message is clear: Transitions Signature Lenses allow wearers to be ready for anything.
Transitions Signature Lenses TV commercial - Modes produced for Transitions Optical was first shown on television on January 4, 2015.
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