Essilor is a renowned company in the eyewear industry, specializing in the development, manufacturing, and distribution of ophthalmic lenses, lens coatings, and vision care instruments. The company h...
The Essilor Ultimate Lens Package TV spot showcases the benefits of using Varilux progressive lenses and features a relatable storyline that centers around a teacher named Sophie. The ad portrays how Varilux lenses could make Sophie's daily activities more comfortable by offering personalized vision correction that allows her to switch focus smoothly and effortlessly.
The ad starts with Sophie struggling to read a book, constantly adjusting her glasses as she attempts to identify the words on the page. Frustrated, she decides to pay a visit to her local optical store, where she meets an optician who suggests trying Varilux progressive lenses. The optician explains how these lenses work by providing Sophie a clear view of both close-up and far-away objects, adjusting automatically as Sophie shifts her gaze.
The ad features a catchy tune "Keep Me Crazy" by Sheppard, which represents the youthful and energetic vibe of the ad, reinforcing the message that Varilux lenses can help people stay active and focused on what they love to do.
As the ad progresses, Sophie's world brightens up, with shots of her marking papers, writing on whiteboards, and even enjoying moments with her students. The ad ends by reminding the audience that the Essilor Ultimate Lens Package includes Varilux lenses along with other advanced features that can improve people's vision significantly.
Overall, the Essilor Ultimate Lens Package TV Spot featuring Varilux progressive lenses and the music of Sheppard tells a compelling story about how innovative vision correction technology can enhance one's daily life, and make them feel comfortable and confident in any situation.
Essilor Ultimate Lens Package TV commercial - Varilux Progressive Lenses: Teacher produced for Essilor was first shown on television on March 6, 2019.
"Geronimo" by Sheppard is an indie pop song released in February 2014 by the Australian band Sheppard. It was written by three members of the band: Jason Bovino, Amy Sheppard, and George Sheppard. The track was produced by Stuart Stuart.
The song's creation was quite spontaneous , as guitarist Jay Bovino came up with the idea just moments before a gig. The lyrics of "Geronimo" draw inspiration from the phrase often shouted by soldiers who jump out of planes, signaling fearlessness. It has a catchy, upbeat melody and an anthemic quality that resonated with listeners.
The music video for "Geronimo" was released in August 2014 and features the band performing in various locations. The song became a commercial success, reaching the top of the charts in Australia and New Zealand, and achieving international recognition.
Despite its initial popularity, the song has also received some criticism over the years. It has been described as cringe-worthy and has faced accusations of cultural appropriation due to its use of the name "Geronimo" without proper context. TikTok, in particular, has contributed to the resurgence of discussions surrounding the song's perceived cringe factor.
Overall, "Geronimo" is a lively and energetic song that showcases Sheppard's indie pop sound. While it has faced some controversy, it remains a notable track in the band's discography.
Unfortunately we were unable to find any suitable videos in the public domain. Perhaps the video of this TV commercial has not been preserved. If you know the link to this commercial, you can send it to us using a special form.
OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...