Classic ongoing series of commercials starring Geoffrey Holder that emphasized that 7 Up has no caffeine.

For years, the campaigns had used the slogan "Fresh Up – Keep Smiling." In the 1950s, this was shaved to "Fresh Up." The lemon-lime pop was pitched primarily to mom and pop in this era.

Pepsi-Cola From the 1930s through the late 1950s, "Pepsi-Cola Hits The Spot" was the most commonly used slogan in the days of old-time radio, classic motion pictures and early days of television. Its jingle (conceived in the days when Pepsi cost only five cents) was used in many different forms with different lyrics.

After 10 years of working in the soft drink industry, Charles Leiper Grigg created “Bib-Label Lithiated Lemon-Lime Soda” in 1929. This name was quickly shortened to 7UP Lithiated Lemon Soda since it was deemed to be too long. The name was even more shortened in 1950 to become 7UP, which is still in use today.

The "7" would be the number of ingredients in the original recipe: Lithium, lemon, lime, sodium citrate, carbonated water, sugar and citric acid. The "UP" represented the jovial mood of consumers which would be enhanced thanks to lithium. The "7" could also represent the atomic mass of lithium which is 7.

We want to hang out at that pool, please! The 1970s also saw the introduction of the famous "Uncola" campaign. 7UP sold inverted soda glasses and pitched itself as the clear alternative to Coke and Pepsi.

In 1767, Englishman Joseph Priestley first discovered a method of infusing water with carbon dioxide to make carbonated water when he suspended a bowl of distilled water above a beer vat at a local brewery in Leeds, England.

Serving Size

11 Fizzy Facts About 7 Up

• Orange Crush's Market Dominance Made It Possible.
• The Recipe Took Some Tinkering.
• The Original Name Wasn't Quite So Catchy.
• Grigg's Drink Had a Secret Weapon.
• The Original Recipe Wasn't Clear.
• No One Knows Where the 7 Up Name Came From.
• Prohibition Really Helped 7 Up Find Its Footing.

Additionally, according to Britvic, the name came from the fact that 7UP was sold in 7-ounce bottles. Because Coca-Cola and the majority of other soft drinks came in 6-ounce bottles, it was unique. According to Britvic, the “UP” in 7UP comes from the bottoms up, or better known as “Cheers!”

7Up was the product of 7 ingredients: sugar, carbonated water, essence of lemon and lime oils, citric acid, sodium citrate, and lithium citrate. The “UP” part of the name referred to the lithium mood lift. The beverages were originally sold in 7-ounce bottles.

7 Up (stylized as 7up outside North America) or Seven Up is an American brand of lemon-lime-flavored non-caffeinated soft drink. The brand and formula are owned by Keurig Dr Pepper, although the beverage is internationally distributed by PepsiCo.