Diana Hunter, the “Honey Bunches of Oats lady,” is retiring from the company. “When you taste it, you think it's a sparkle,” she said. “A sparkle in your eye.” But it was in the first commercial she's featured in where Hunter spooned her way into households across the country.

Slogans. "It's what's for breakfast." "That's why they call it 'The Best of the Bunch'." "The magic's in the mix."

Vernon J. Herzing Vernon J. Herzing wanted to create a new kind of cereal that would make his daughter smile. It was his way of continuing our legacy of innovation begun by C.W. Post 125 years ago.

Ingredients: CORN, WHOLE GRAIN WHEAT, SUGAR, WHOLE GRAIN ROLLED OATS, ALMONDS, RICE, CANOLA OIL, WHEAT FLOUR, MALTED BARLEY FLOUR, CORN SYRUP, SALT, MOLASSES, HONEY, CARAMEL COLOR, BARLEY MALT EXTRACT, CINNAMON, NATURAL AND ARTIFICIAL FLAVOR, ANNATTO EXTRACT (COLOR).

Is Honey Bunchies still in business? Honey Bunchies is not only still in business, it's thriving. However, it isn't called Honey Bunchies anymore. The company has rebranded as Bon Bee Honey.

How did Honey Bunches of Oats decide to advertise on Jane the Virgin? A. The CW was already a great partner to Post. We chose Jane the Virgin because the show has a large millennial and Hispanic viewing audience and we wanted to target those consumers.

darling; dear noun. Informal. darling; dear. often used in affectionate address: also ˈhoneyˌbun.

Choice of a New Generation "Our Better Oats brand is bringing new, younger and more affluent consumers to the instant oatmeal category, and that trend, coupled with our non-traditional campaign, is why 'Choice of a New Generation' tagline is such a good fit," said Linda Fisher, the brand's corporate communications manager, in a statement.

Honey Bunches of Oats was created in 1989 when a Post employee blended granola bunches, crunchy flakes, and honey. Like most of Post's products, Honey Bunches of Oats is one of the leading brands in the ready-to-eat breakfast cereal category.

Though Honey Bunches of Oats is fortified with vitamins and minerals, it fails to provide a balanced breakfast, as - like most breakfast cereals - it's high in added sugar and low in fiber and protein. Dietary guidelines encourage you to include plenty of fiber and protein in your morning routine.

Honey Bunches of Oats with Almonds is packed with 14 grams of whole grains per serving, is a good source of Vitamin D, and Zinc, and is high in vitamins B6 and folate. This heart healthy cereal is the right choice for every pantry.

Back in 2020 we gave our packaging a facelift. In 2021 we introduced our second flavor, Coconut Almond! Most recently, our family decided that our Gourmet Honey Bars could use a name that will grow along with them. That's why in April 2023 we became Bon Bee™ Honey!